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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Minute Burger is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Minute Burger performance in the Philippines and how they change over time
See what factors influence Minute Burger performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Minute Burger' competitors in the Philippines
An analysis of Minute Burger' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Minute Burger in the Philippines holds a leading market performance at the 97th percentile, placing it in the top 3% of brands. This indicates a strong market presence. Its peers include Buffalo Wild Wings, Romantic Baboy, Yes Please at The Palace, Salud By Get Real, Aplaya - Beach bar & Italian food, and Texas Joe's House of Ribs.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Minute Burger has the most outlets in Metro Manila (37), followed by Calabarzon (34) and Davao Region (20). The rest of regions contains less than 15 outlets each, showing a concentration of Minute Burger locations in these areas.
Competitor analysis identifies key rivals for strategic positioning and gaining a competitive edge.
Minute Burger's top competitors, based on customer cross-visitation, are McDonald's (34.78%) and Jollibee (34.78%). Tramway, ZUS Coffee, and Chowking each have a cross-visitation of 8.70%, indicating they attract some of the same customers.
Traffic workload reveals peak hours, enabling staffing and resource optimization.
Minute Burger experiences the highest traffic workload around 6 PM to 7 PM (51.79% and 51.73%), with consistently high traffic between 2 PM and 8 PM. The lowest traffic workload hours are between 2 AM and 5 AM.
Consumer segments help tailor marketing by understanding gender and generational preferences.
Minute Burger's customer base shows higher affinity among Men (129 affinity index), and high affinity among Gen X (236 affinity index) and Gen Y (105 affinity index). Gen Z has lower affinity with index of 32. Further data granularity by location is not available.