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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Milky Moo is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Milky Moo performance in the Brazil and how they change over time
See what factors influence Milky Moo performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Milky Moo' competitors in the Brazil
An analysis of Milky Moo' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, indicating competitive strength and customer preference within the Cafe & Restaurants industry.
Milky Moo holds a leading market position in Brazil's Cafe & Restaurants industry with a percentile of 99.00. This places it in the top 1% of brands, suggesting strong customer preference and competitive strength. Performance peers in similar range include Urus Steakhouse SP, Dina Pizza, Hunoo Santos, Bar Responsa, Popeyes Louisiana Kitchen, and Água Doce Cachaçaria.
Customer satisfaction (CSAT) is a key performance indicator that reflects customer happiness, loyalty, and the overall quality of the brand experience.
Milky Moo demonstrates strong customer satisfaction, with an overall CSAT score of 87.00%, a 13.80pp increase year-over-year. The South Region leads with 95.00% CSAT. Central-West Region decreased by -10.10pp. CSAT fluctuated between 80.17 and 89.60 from April to June 2025.
Tracking the number of outlets indicates brand expansion, market penetration, and overall growth within the Cafe & Restaurants industry.
Milky Moo has a significant presence in Brazil, particularly in the Southeast Region with 101 outlets. Other regions include Central-West (63 outlets), Northeast (33 outlets), South (17 outlets), and North (11 outlets).
Understanding competitors' cross-visitation patterns helps refine marketing strategies, identify market threats, and discover opportunities for customer acquisition.
Milky Moo customers also frequent McDonald's (7.02%), Burger King (5.37%), Coco Bambu (3.72%), Outback Steakhouse (3.72%), and Cacau Show - Chocolates (3.31%). This cross-visitation data suggests potential areas for competitive analysis and targeted marketing efforts.
Analyzing traffic workload by hour of day optimizes staffing, inventory, and marketing to match customer demand and improve operational efficiency.
Milky Moo experiences peak traffic between 10 AM and 8 PM, with the highest workload occurring between 4 PM and 5 PM. Traffic is significantly lower during early morning hours (12 AM - 8 AM), indicating a need for adjusted operational strategies based on time of day.