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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Machela is in the top 11% of brands
Sample of brands in the same percentile
See what factors influence Machela performance in the Poland and how they change over time
See what factors influence Machela performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of Machela' competitors in the Poland
An analysis of Machela' competitors in the Poland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference in the industry.
Machela's market performance in Poland's Cafe & Restaurants industry is at the 89th percentile, which is above average. This suggests a strong market presence. Performance peers include Lucky Food Burger, Papa Doriano Ristorante, Futurista Ristorante, Pizza Place, Shisha House Bar & Restaurant, and Burger House, all positioned within the same range.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT correlates with repeat business and positive word-of-mouth.
Machela's overall CSAT is 91%, a decrease of 2.4 percentage points year-over-year. Lower Silesian Voivodeship shows 93% satisfaction with 0.5 percentage point growth, while Opole Voivodeship has 86% satisfaction, down by 13.6 percentage points. CSAT peaked in May 2025 at 100%.
Average Check is the typical amount spent per customer, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Machela's overall average check is 16.9 PLN, a 0.6% increase year-over-year. Lower Silesian Voivodeship shows an average check of 12.2 PLN with no growth. The average check value appears constant between April and June of 2025.
Number of Outlets signifies brand reach and market coverage. Expansion strategies are often guided by outlet distribution and regional performance.
Machela has 10 outlets in Lower Silesian Voivodeship and 4 in Opole Voivodeship. This distribution indicates a stronger presence in Lower Silesian Voivodeship compared to Opole Voivodeship.
Competitor analysis identifies key rivals and cross-visitation patterns, revealing shared customer bases and competitive threats and opportunities.
Machela's top competitors based on cross-visitation are La Nonna (17.14%), McDonald's (14.29%), Żabka (11.43%), KFC (8.57%), and Polskie Smaki (8.57%). This shows that customers who visit Machela also frequent these brands.
Traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and minimizes customer wait times.
Machela experiences peak traffic between 8:00 and 16:00, with the highest workload around 10:00 (54.31%). Traffic significantly decreases after 18:00, with minimal activity between 21:00 and 5:00.
Consumer segment analysis informs targeted marketing. Affinity insights guide positioning strategies based on audience demographics and preferences.
Machela's customer base shows high affinity towards women (94%) and Gen Y (130%). Gen X is under-indexed (35%) and men (104%) showing that the affinity for the women is higher than the affinity for the men.