Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Leña & Carbón is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Leña & Carbón performance in the Peru and how they change over time
See what factors influence Leña & Carbón performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of Leña & Carbón' competitors in the Peru
An analysis of Leña & Carbón' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Leña & Carbón, with a market performance of 99, is a leading brand. This percentile indicates that the brand captures a significant portion of customer visits, signifying a strong market position. Its peers in the same percentile are Restaurant Ayahuasca Grill, Green Point Vegan Restaurant, Don Tito, SARA Peruvian food restaurant, Red Pig and Mito restaurant & karaoke.
Customer satisfaction (CSAT) reflects customer happiness with brand experience, impacting loyalty, retention, and brand reputation.
Leña & Carbón's overall customer satisfaction is 71%, a decrease of 3.9 percentage points year-over-year. Lima shows 71% CSAT, while Callao is at 68%, with a 14 percentage point decrease. This suggests a need to investigate and address the drivers of dissatisfaction in Callao to improve the overall customer experience.
Average check (avgCheck) measures how much customers spend per visit, reflecting pricing strategy, menu appeal and customer purchasing power.
The overall average check for Leña & Carbón is 43.7 PEN, a decrease of 20.7% year-over-year. Callao has a higher average check of 67.6 PEN, while Lima's average check is 34.8 PEN. The decrease in average check suggests a need to analyze pricing and menu offerings to boost spending.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential customer access.
Leña & Carbón has 26 outlets in Lima and 5 in Callao, with single outlets in Ayacucho and Ucayali. The concentration of outlets in Lima suggests a strong presence in that region, while the other locations indicate a broader but smaller footprint.
Identifying key competitors helps in understanding the competitive landscape and developing strategies for differentiation and market share growth.
Leña & Carbón's top competitors based on customer cross-visitation are Roky's (7.41%), Pardos Chicken (6.17%), Pizza Raul (6.17%), McDonald's (4.94%), and Patio de comidas Plaza Norte (4.94%). These brands represent the primary alternatives for Leña & Carbón's customers.
Traffic workload analysis reveals peak hours, enabling staffing, marketing, and operational adjustments to optimize customer service and revenue.
Leña & Carbón experiences peak traffic workload between 12:00 PM and 10:00 PM, with the highest activity around 8:00 PM (61.32%) and 9:00 PM (68.11%). The lowest traffic is between 1:00 AM and 7:00 AM. Operational planning should align with these traffic patterns to maximize efficiency.
Consumer segment analysis by Gender and Generation is strategically important for targeted marketing and positioning.
Women are over-represented among Leña & Carbón consumers (Affinity Index 77), while men are strongly over-represented (Affinity Index 115). Gen X also shows a very high affinity (Affinity Index 425). This data enables focused marketing strategies.