Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
LATERAL is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence LATERAL performance in the Spain and how they change over time
See what factors influence LATERAL performance in the Spain and how they change over time
Available by subscription
Available by subscription
An analysis of LATERAL' competitors in the Spain
An analysis of LATERAL' competitors in the Spain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand's share of foot traffic, showing its competitive strength and customer preference in the Cafe & Restaurants industry.
LATERAL is a leading brand in Spain's Cafe & Restaurants sector, ranking in the top 1% for Market Performance. This high percentile indicates a strong competitive position and significant customer preference compared to peers like Restaurante Bel Mondo, Manolo Bakes, Salou, Picasso Brunch & Tapas, Brunchit, and Bodegas Mezquita, all positioned in the same top-tier performance range.
CSAT reflects how well LATERAL meets customer expectations. High CSAT scores often correlate with customer loyalty and positive word-of-mouth referrals.
LATERAL's overall customer satisfaction (CSAT) is 87%, a slight decrease (-1.7pp) year-over-year. Aragon leads with 95% CSAT, followed by Catalonia (94%). The Community of Madrid shows 87%, Valencian Community 86%, and Andalusia lags at 81% with a significant decrease (-11.3pp). Despite the overall decrease, satisfaction remains high.
Average check is crucial for revenue analysis. Tracking changes shows spending trends, informing pricing and menu strategies for profitability.
LATERAL's overall average check is 27.7 EUR, showing a slight increase of 0.6% year-over-year. Catalonia has the highest average check at 34.1 EUR. Aragon shows 28.9 EUR, Andalusia at 28.5 EUR, Community of Madrid at 27.5 EUR and Valencian Community shows 27.1 EUR.
Outlet count indicates brand reach and potential market coverage. Monitoring this helps in assessing growth, saturation, and geographic performance.
LATERAL has 13 outlets in the Community of Madrid, 1 in Aragon, 1 in Valencian Community, 1 in Catalonia, and 1 in Andalusia. The Community of Madrid represents the brand's largest presence, while other regions have limited but existing presence.
Identifying competitors helps understand market dynamics and competitive pressures. Analyzing cross-visitation reveals customer preferences and potential strategic threats.
LATERAL's top competitors include VIPS (3.88% cross-visitation), la Bientirada (2.99%), Burger King (1.69%), Saona (1.49%), and Hamburguesería Goiko (1.29%). These brands capture a portion of LATERAL's customer base, highlighting shared customer interests.
Traffic workload reveals peak and off-peak hours, aiding in staff, inventory and marketing strategies. Understanding trends can improve resource allocation.
LATERAL experiences peak traffic workload between 14:00 and 22:00, with the highest traffic workload around 21:00 (49.79%). Traffic is significantly lower during early morning hours (0:00 - 7:00), indicating that most activity occurs later in the day.
Consumer segments highlight key demographics. Affinity shows segment over/under-representation, guiding marketing & personalization strategies for engagement and loyalty.
LATERAL's customer base shows Women (121 affinity index) are more represented than Men (83 affinity index). Gen Z shows very high affinity (172), exceeding Gen Y (108) and Gen X (82), showing the brand has high affinity for the younger generations.