Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
La grillardière is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence La grillardière performance in the Morocco and how they change over time
See what factors influence La grillardière performance in the Morocco and how they change over time
Available by subscription
Available by subscription
An analysis of La grillardière' competitors in the Morocco
An analysis of La grillardière' competitors in the Morocco
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
La grillardière, with a market performance percentile of 99 in Morocco's Cafe & Restaurants sector, is a leading brand. This indicates a strong market presence and high customer preference relative to its peers. Competitors like Chick'n Beef Agadir, Venezia ice, Kyoto Sushi, NÉO, Restaurant Chez Fatima - Gastronomie marocaine et internationale - Restaurant marocain Marrakech, and Restaurant Marrakech Medina Rooftop Dardar share a similar leading position.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, influencing loyalty and brand advocacy.
La grillardière's overall customer satisfaction is 71%, a slight decrease of 2 percentage points year-over-year. CSAT varies across regions, with Fez-Meknes achieving 95% and Prefecture of Casablanca lagging at 64%. Focus on Souss-Massa due to a significant CSAT decline.
Average check indicates customer spending per visit, reflecting menu pricing strategy and customer purchasing behavior.
La grillardière's overall average check is 182.9 MAD, a slight increase of 0.2% year-over-year. Casablanca-Settat has the highest average check at 196.5 MAD, while Fez-Meknes has the lowest at 153.6 MAD. Average check is strongest in Casablanca-Settat.
Number of outlets reflects brand reach and market penetration, indicating accessibility for customers.
La grillardière has a total of 16 outlets in Morocco. Casablanca-Settat has the highest number of outlets with 6. Marrakech-Safi, Prefecture of Casablanca and Fez-Meknes each have 2 outlets. Most of brand's outlets are concentrated in Casablanca-Settat region.
Identifying key competitors helps understand market dynamics and benchmark performance for strategic decision-making.
La grillardière's top competitors based on customer cross-visitation are McDonald's (9.29%), PAUL (5.31%), Burger King (3.54%), Oliveri (3.10%), and Monquotidien (2.21%). McDonald's has a notably higher cross-visitation rate.
Analyzing traffic workload by hours optimizes staffing and resource allocation to meet customer demand effectively.
La grillardière experiences peak traffic workload between 12:00 PM and 10:00 PM, with the highest traffic at 2:00 PM. The lowest traffic occurs between 1:00 AM and 11:00 AM. Allocate resources to prepare for traffic peaks.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand relevance.
Consumers of La grillardière are 83% women (Affinity Index: -16.52) and 111% men (Affinity Index: 11.26). The brand is highly favored by Gen X consumers (Affinity Index: 195), while Gen Y shows lower affinity (Affinity Index: 60).