Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Krispy Kreme is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Krispy Kreme performance in the Canada and how they change over time
See what factors influence Krispy Kreme performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Krispy Kreme' competitors in the Canada
An analysis of Krispy Kreme' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme in Canada holds a top 4% MARKET PERFORMANCE (96th percentile), indicating a leading position. This signifies a strong market presence compared to peers such as Pennies, Pakwan Indian Cuisine, Hyderabad Nawabs - Halifax, LAJAWAB Biryani N Grills, Chakhna - Indian Street Food - Food Truck - Brampton, and Descendant Detroit Style Pizza.
Customer Satisfaction gauges loyalty. Monitoring changes helps refine service, enhancing repeat business and brand advocacy.
Krispy Kreme's overall customer satisfaction (CSAT) is 83%, a slight decrease of 0.2 percentage points year-over-year. Ontario shows higher satisfaction (84%) with a growth of 3.6 percentage points, while British Columbia has a CSAT of 82%, with a decrease of 2.5 percentage points. There is the need to explore what influences such difference to meet the customer expectations.
Average Check reflects spending per visit. Analyzing this KPI alongside traffic reveals revenue trends and informs pricing and promotion strategies.
Krispy Kreme's average check is CAD 16.5, an 18% increase year-over-year. Ontario leads with CAD 20.9, while British Columbia reports CAD 14.7. The increase in average check indicates customers are spending more per visit, possibly due to successful upselling or price adjustments.
Outlet count indicates market reach. Expansion or contraction reflects growth strategy and regional demand, showing brand investment and accessibility.
Krispy Kreme has 3 outlets in Ontario and 1 in British Columbia. The higher number of outlets in Ontario suggests a stronger presence or more favorable market conditions in that province. More attention to the consumer is needed in British Columbia.
Identifying competitors by customer overlap helps refine positioning. This awareness is key to capturing market share through targeted offers and service improvements.
Krispy Kreme's top competitors based on customer cross-visitation are McDonald's (14.44%), Tim Hortons (13.33%), A&W Canada (8.89%), Popeyes Louisiana Kitchen (6.67%), and Dairy Queen (6.67%). These insights help Krispy Kreme understand where their customers also go, to inform competitive strategies.
Understanding peak traffic hours optimizes staffing, ensuring smooth service during busy times and maximizing revenue potential.
Krispy Kreme experiences peak traffic between 12:00 PM and 4:00 PM, with the highest workload around 4:00 PM (72.36). Traffic is minimal before 6:00 AM and after 10:00 PM. Operational decisions can be based on this traffic pattern.
Consumer segment analysis informs targeted marketing. Understanding preferences by gender and generation enables tailored campaigns and product development.
Krispy Kreme's customer base shows high affinity among women (91) and men (106), Gen Y (109) and Gen Z (148) and Gen X (88). This data indicates that men, Gen Y, and especially Gen Z are overrepresented in Krispy Kreme's customer base, while women and Gen X are underrepresented relative to the average consumer.