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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Koufu is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Koufu performance in the Singapore and how they change over time
See what factors influence Koufu performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of Koufu' competitors in the Singapore
An analysis of Koufu' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Koufu's Market Performance percentile is 98, which indicates a leading position. This means Koufu captures a significant share of customer traffic compared to its competitors. Performance peers in the same percentile range include Monster Curry, Kiseki Japanese Buffet Restaurant, Hawkers' Street @ Bukit Panjang Plaza, Hey Kee HK Seafood, The Kimchi Dining, and Estate.
Competitor analysis identifies key players and visitation patterns, guiding strategies to differentiate and capture market share effectively.
Koufu's top competitors based on cross-visitation are McDonald's (14.75%), Kopitiam (7.37%), Food Republic (4.61%), KFC (3.69%), and Burger King (3.69%). This indicates customers who visit Koufu also frequent these establishments, pointing to potential competitive overlap and opportunities for differentiation.
Traffic workload reveals peak hours, guiding staffing and promotions for optimal service and resource allocation to maximize customer experience.
Koufu experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload at 12:00 PM (71.69%). Traffic is lowest between 1:00 AM and 5:00 AM. This data suggests staffing and promotional efforts should be concentrated during peak hours to optimize customer service.
Segment analysis informs marketing by understanding who customers are, allowing tailored campaigns increasing engagement and brand resonance.
Women are overrepresented in Koufu's consumer base (72% affinity), while men are significantly underrepresented (121% affinity). Gen X consumers show very high affinity (223%), while Gen Y (83%) and Gen Z (53%) are underrepresented. Marketing strategies should consider these segment preferences.