Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kouen is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kouen performance in the Thailand and how they change over time
See what factors influence Kouen performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Kouen' competitors in the Thailand
An analysis of Kouen' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Kouen's Market Performance in Thailand's Cafe & Restaurants industry is at the 99th percentile, a leading position. This indicates a strong market presence, with performancePeers including Umeshuthai Sukhumvit 45, Thailicious Thai Restaurant, กล่องแสนศุข The Amatatian Resterland, Katei Shabu, ตำฮิมกก, and Somtam Muen Lan Restaurant, all within the same percentile.
Customer Satisfaction (CSAT) reflects how well a brand meets customer expectations, impacting loyalty and future revenue.
Kouen's overall CSAT is 64%, a decrease of 17.7 percentage points year-over-year. Nakhon Ratchasima Province shows the highest CSAT at 90%, while Samut Prakan Province has the lowest at 48%. Nonthaburi Province has 70%. There has been a downward trend in CSAT over the past three months.
Average Check reflects customer spending per visit, crucial for revenue insights and pricing strategy optimization.
Kouen's overall Average Check is 1K THB, a decrease of 0.8% year-over-year. Samut Prakan Province reports an average check of 978.6 THB. Average check decreased from 1086.79 THB in April 2025 to 795.71 THB in June 2025.
Number of Outlets indicates brand reach and market penetration, influencing customer accessibility and brand visibility.
Kouen has one outlet each in Pathum Thani Province, Nonthaburi Province, Nakhon Ratchasima Province, and Samut Prakan Province. This shows a geographically distributed presence across these provinces.
Competitor analysis reveals direct rivals and customer preferences, aiding in strategic positioning and competitive advantage.
Kouen's top competitors, based on cross-visitation, are Sushiro (5.33%), KFC (4.67%), Starbucks (4.67%), Sizzler (3.33%), and Café Amazon (3.33%). This indicates that customers who visit Kouen also frequent these establishments.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Kouen's peak traffic workload occurs between 17:00 and 20:00 (5 PM to 8 PM), with the highest workload at 18:00 (6 PM) at 66.64%. Traffic is minimal during the early morning hours.
Consumer segments help tailor marketing, increasing engagement by aligning with preferences and needs.
Kouen's customer base shows high affinity towards women (81%), indicating they are overrepresented. Men are significantly overrepresented with an index of 110. Generation affinity shows Gen X (99%), Gen Y (98%) and Gen Z (98%) being represented.