Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Ireland and how they change over time
See what factors influence KFC performance in the Ireland and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Ireland
An analysis of KFC' competitors in the Ireland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s foot traffic share, revealing competitive strength and customer preference within the Cafe & Restaurants industry.
KFC in Ireland holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates strong customer preference relative to peers like Starbucks, Milano, Andhra Bhavan (Abbey St), The Temple Bar, Burger King and Apache Pizza, which share the same range.
Customer Satisfaction (CSAT) measures how well a brand meets customer expectations, impacting loyalty and repurchase rates. Higher CSAT often correlates with better financial performance.
KFC's overall CSAT in Ireland is 69%, a significant 13.4 percentage point increase year-over-year. Ulster shows the highest CSAT at 83%, while Munster has the lowest at 50% with a decrease by 16.4pp. This shows a regional satisfaction with room for improvement.
Average Check (transaction value) reflects customer spending habits and pricing strategy effectiveness. Monitoring this KPI helps optimize revenue per transaction and identify growth opportunities.
The overall Average Check for KFC in Ireland is 22.5 EUR, a 5.9% increase year-over-year. Connacht has the highest Average Check at 28.5 EUR, while Ulster's is the lowest at 17.6 EUR. The data signals positive trend.
Outlet count indicates market presence and accessibility. A broad network can enhance brand visibility and capture a larger customer base within the Cafe & Restaurants sector.
KFC has the highest number of outlets in Leinster (22), followed by Munster (7), Ulster (3) and Connacht (2). The distribution of outlets across states shows where KFC has the biggest presence.
Identifying key competitors reveals market dynamics and competitive pressures. Understanding cross-visitation patterns informs strategies to attract and retain customers effectively.
McDonald's is the top competitor with a 24.32% cross-visitation rate, followed by Supermac's & Papa John's (13.51%), Burger King (7.09%), Costa Coffee (5.74%) and Starbucks (3.72%). It indicates customer choices besides KFC.
Analyzing traffic workload by hour helps optimize staffing, manage inventory, and improve customer service during peak times, enhancing operational efficiency and customer satisfaction.
Traffic workload peaks between 11:00 AM and 8:00 PM, with the highest activity between 2:00 PM and 4:00 PM. The lowest activity is observed between 1:00 AM and 10:00 AM, signaling off-peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product development, aligning strategies with specific consumer preferences and behaviors.
Women (62%) and Men (124%) are both present in KFC’s consumer base. Affinity Index for women is under 100. KFC is used more often than similar Brands by Gen Y(115%), followed by Gen Z(87%) and Gen X (79%).