Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Hungary and how they change over time
See what factors influence KFC performance in the Hungary and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Hungary
An analysis of KFC' competitors in the Hungary
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference.
KFC in Hungary holds a leading position with a 99th percentile. This indicates a very strong market presence, dominating customer traffic compared to peers like McDonald's, Retro Goulash & Langosh bar, Forni di Napoli, New York Café, Burger King, and SIMON'S BURGER.
CSAT reflects customer happiness. Tracking CSAT helps improve services, boosting loyalty and positive word-of-mouth.
KFC's overall customer satisfaction (CSAT) in Hungary is 61%, a 12.1 percentage point increase year-over-year. While Central Hungary and Transdanubia show CSAT growth, Great Plain and North experienced a decrease. CSAT fluctuated between 58.83% and 61.82% during the reported months.
Average check is vital for revenue insights. Analyzing spending habits helps optimize pricing and promotions for profitability.
The overall average check for KFC in Hungary is 5.1K HUF, a 3.1% increase year-over-year. Southern Transdanubia, Central Transdanubia and Great Plain and North lead with 5.4K HUF. The average check varied from 4828.11 to 5306.78 HUF across the reported period.
Outlet count shows brand reach. More locations often mean greater accessibility, driving revenue and brand recognition.
KFC in Hungary has 102 outlets. Central Hungary dominates with 53 outlets, followed by Transdanubia with 24. The remaining regions have significantly fewer outlets, indicating potential for expansion outside of Central Hungary and Transdanubia.
Knowing competitors reveals market dynamics. Analyzing cross-visitation unveils shared customer preferences, guiding competitive strategies.
McDonald's is the top competitor for KFC in Hungary, with a cross-visitation rate of 16.42%. Burger King follows at 8.70%. Starbucks, SIMON'S BURGER and Cafe Frei have lower cross-visitation rates, indicating less overlap in customer base.
Traffic workload shows peak times. Understanding traffic patterns helps optimize staffing, promotions, and resource allocation.
KFC in Hungary experiences peak traffic between 11 AM and 7 PM, with the highest workload around 1 PM. Traffic is significantly lower during early morning hours, from midnight to 7 AM.
Consumer insights enable targeted efforts. Tailoring strategies to gender and generation improves engagement and campaign performance.
Women exhibit high affinity towards KFC (86%), while men show over-representation (109%). Gen Z demonstrates the strongest affinity (116%), followed by Gen X (104%), with Gen Y being under-indexed (91%).