Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Hungary and how they change over time
See what factors influence Burger King performance in the Hungary and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Hungary
An analysis of Burger King' competitors in the Hungary
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Burger King in Hungary has a market performance percentile of 99, indicating a leading market position within the Cafe & Restaurants industry. This high percentile suggests strong customer preference and a significant share of foot traffic compared to its peers. Performance peers like New York Café, SIMON'S BURGER, Forni di Napoli, Starbucks, Wasabi Running Sushi & Wok Restaurant and Retro Goulash & Langosh bar, share this leading position.
CSAT measures customer happiness, influencing loyalty and brand reputation. Tracking CSAT helps improve service and retain customers.
Burger King's overall customer satisfaction (CSAT) in Hungary is 56%, a decrease of 6.7 percentage points year-over-year. Satisfaction varies by region, with the South Great Plain showing the highest CSAT (73%) and growth, while Great Plain and North experienced a significant decrease. This suggests regional differences in customer experience.
Average check reflects customer spending per visit. Monitoring this metric can reveal pricing effectiveness and inform strategies to boost revenue.
The overall average check for Burger King in Hungary is 4.3K HUF, down 1.9% year-over-year. Average check varies by location, with Great Plain and North at 4.5K HUF. These fluctuations indicate regional differences in spending habits and menu preferences.
Outlet count reflects brand reach. Tracking this metric reveals geographic coverage and potential for market penetration and expansion strategies.
Burger King has 34 outlets in Central Hungary, the highest number, followed by 15 in Transdanubia. Great Plain and North, South Great Plain, North Great Plain, Southern Transdanubia and North Hungary each have a small number of outlets.
Competitor analysis identifies key rivals. This shows customer preference patterns, informing competitive strategies and differentiation efforts.
McDonald's (20.67%) and KFC (12.90%) are Burger King's top competitors in Hungary, based on cross-visitation data. Starbucks (2.22%), Cafe Frei (1.94%) and SIMON'S BURGER (1.66%) also attract Burger King customers, but to a lesser extent.
Traffic workload analysis reveals peak hours. This informs staffing, inventory management, and promotional strategies to optimize operations.
Burger King in Hungary experiences peak traffic between 12:00 and 19:00, with the highest workload around 13:00 (66.68%). Traffic is significantly lower during early morning hours (0:00-7:00). This highlights the need for optimal resource allocation during peak times.
Consumer segmentation tailors marketing. By understanding demographics, brands can customize experiences to boost engagement and loyalty.
Women (69% affinity) are overrepresented in Burger King's customer base, while men (119% affinity) are underrepresented. Gen X (123% affinity) shows high affinity, while Gen Y (86% affinity) and Gen Z (65% affinity) are under-indexed.