Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cafe Frei is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Cafe Frei performance in the Hungary and how they change over time
See what factors influence Cafe Frei performance in the Hungary and how they change over time
Available by subscription
Available by subscription
An analysis of Cafe Frei' competitors in the Hungary
An analysis of Cafe Frei' competitors in the Hungary
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference within the industry.
Cafe Frei is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in Hungary. This shows Cafe Frei's strong market presence compared to peers like Bamba Marha Burger Bár, Stika Gastropub, La-Guna Restaurant & Sushi Mori, Menza Étterem és Kávéház, Hard Rock Cafe and Spoon.
Customer satisfaction (CSAT) is a key performance indicator reflecting how well a company's products and services meet or exceed customer expectations.
Cafe Frei's overall CSAT is 67%, a decrease of 3.5pp year-over-year. CSAT varies by region, with Transdanubia (89%) and North Hungary (85%) showing high satisfaction and growth, while Central Hungary is lower (57%). This means that Cafe Frei needs to examine, why customer satisfaction in Central Hungary is lower.
Average check is a crucial metric reflecting customer spending per visit, directly impacting revenue and profitability in the Cafe & Restaurants industry.
Cafe Frei's overall average check is 2.3K HUF, slightly down (-0.1%) year-over-year. Average check varies by region, with Great Plain and North at 2.6K HUF, while Central Hungary stands at 2.1K HUF. The trend requires further investigation.
Outlet count indicates brand's reach and market penetration, reflecting accessibility and potential revenue generation across different regions.
Cafe Frei has a significant presence in Central Hungary (30 outlets), followed by Great Plain and North (10 outlets). Other regions have fewer outlets (Transdanubia - 8, North Great Plain - 1, Western Transdanubia - 1, North Hungary - 1), which may reflect a strategic focus.
Identifying top competitors by cross-visitation reveals direct alternatives in customer choice, shaping competitive strategy and market positioning.
Cafe Frei's customers also frequent McDonald's (13.73%), KFC (8.92%), Burger King (6.41%), Starbucks (4.58%), and Bellozzo (2.52%). This indicates these brands are direct competitors vying for the same customer base.
Traffic workload by hour reveals peak operational demands, enabling efficient staffing, resource allocation, and service optimization during busy periods.
Cafe Frei experiences peak traffic between 10 AM and 4 PM, with the highest workload around 2-3 PM (62.55% and 62.99%). Traffic starts to increase from 8 AM (13.09%) and decreases after 6 PM. Understanding the pattern enables resource optimization.
Analyzing consumer segments by gender and generation helps tailor marketing, improving engagement and brand affinity within key demographics.
Cafe Frei's customer base shows over-representation (high affinity) for women (116) and Gen X (120), while men (90), Gen Y (87), and Gen Z (45) are under-indexed relative to the average consumer.