Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Karlchen's Backstube is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Karlchen's Backstube performance in the Germany and how they change over time
See what factors influence Karlchen's Backstube performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Karlchen's Backstube' competitors in the Germany
An analysis of Karlchen's Backstube' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Karlchen's Backstube has a market performance percentile of 99 in Germany's Cafe & Restaurants industry, which is leading. This means Karlchen's Backstube captures a significant share of customer visits compared to its competitors. Performance peers in the same range include Curry 36, IZ Uigurisches Restaurant, Der Kalchreuther Bäcker, Grillhaus Beelitz, NFT SKYBAR & RESTAURANT, and Brauhaus Kloster Machern.
Customer satisfaction reflects how happy customers are with the brand, directly impacting loyalty, recommendations, and revenue.
Karlchen's Backstube has an overall customer satisfaction of 84%, a decrease of 1.8 percentage points year-over-year. Customer satisfaction varies by location, with North Rhine-Westphalia showing 91% satisfaction and a 6.2 percentage point increase, while Lower Saxony has 67% satisfaction with a decrease of 21.8 percentage points. This suggests a need to investigate and address the drivers of dissatisfaction in Lower Saxony.
Average check reveals how much customers spend per visit, indicating pricing power, menu appeal, and customer spending habits.
The overall average check for Karlchen's Backstube is 12.4 EUR, reflecting an 8.8% increase year-over-year. In North Rhine-Westphalia, the average check is 12.5 EUR, while in Lower Saxony, it's 12 EUR. The upward trend in average check suggests either increased prices, customers ordering more items, or a shift towards higher-priced items on the menu.
Number of outlets indicates brand reach and market presence, impacting accessibility and overall revenue potential.
Karlchen's Backstube has 44 outlets in North Rhine-Westphalia and 13 outlets in Lower Saxony. The distribution of outlets across different states highlights the brand's established presence, especially in North Rhine-Westphalia.
Identifying top competitors helps in understanding the competitive landscape, benchmarking performance, and informing strategic decisions.
The top competitors for Karlchen's Backstube, based on customer cross-visitation, are McDonald's (10.31%), Schmidt (7.22%), Burger King (4.64%), Bäckerei Hensel (3.61%), and New Orleans Bad Oeynhausen (2.58%). This indicates that customers of Karlchen's Backstube also frequently visit these brands, which are both similar and dissimilar.
Traffic workload by hours reveals peak times, informing staffing, inventory management, and targeted marketing efforts.
Traffic workload at Karlchen's Backstube peaks between 9 AM and 11 AM. The busiest hour is 10 AM (56.75%), while traffic is minimal between 9 PM and 5 AM. This information can be used to optimize staffing levels and resource allocation during peak hours and reduce them during off-peak times.
Analyzing consumer segments informs targeted marketing, product development, and personalized customer experiences, enhancing engagement.
Karlchen's Backstube has a higher affinity with women (112 index) compared to men (93 index). Among generations, Gen X shows a high affinity (122 index), while Gen Y (55 index) and Gen Z (27 index) are under-indexed. This data suggests that marketing efforts could be tailored to better resonate with Gen Y and Gen Z, while leveraging the brand's strong appeal to women and Gen X.