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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the Thailand and how they change over time
See what factors influence IKEA performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the Thailand
An analysis of IKEA' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
IKEA in Thailand's Cafe & Restaurants industry has a market performance percentile of 96, which is leading. This indicates a strong market presence and high customer preference relative to its competitors. Performance peers include Nong Ple Restaurant, Taste Of Siam (Halal Food), OIKOS - Brunch & Bar, Banlay Home Cafe, Ra-Men Bankara and Ban Khrua.
Customer satisfaction reflects customer loyalty and the likelihood of repeat business, directly impacting revenue and brand reputation.
IKEA's overall customer satisfaction in Thailand is 67%, a decrease of 13.8 percentage points year-over-year. Nonthaburi Province shows a CSAT of 80% with an increase of 3.5 percentage points, while Samut Prakan Province has a CSAT of 76% with a decrease of 8.3 percentage points. The CSAT dynamic chart shows fluctuations between 44.44% and 80.65% from April to June 2025.
Number of outlets indicates brand reach and market penetration, showing accessibility and potential revenue streams.
IKEA has one outlet each in Nonthaburi Province, Samut Prakan Province, and Phuket Province in Thailand. There is no growth data available, but each location represents 100% presence within its respective area.
Understanding competitors helps in strategic positioning, identifying opportunities, and mitigating competitive threats.
The top competitors for IKEA in Thailand, based on cross-visitation, are Starbucks (18.18%), Café Amazon (9.09%), Swensen's (6.06%), Sushiro (6.06%), and June Pang (6.06%). This indicates the brands that IKEA's customers also frequent.
Analyzing traffic workload by hours optimizes staffing, resource allocation, and service delivery during peak times.
IKEA's peak traffic hours in Thailand are between 10:00 AM and 7:00 PM, with the highest workload around 12:00 PM (47.36%). Traffic is minimal before 9:00 AM and after 9:00 PM. This information aids in staffing and operational adjustments.
Analyzing consumer segments allows for tailored marketing strategies, optimized product offerings, and improved customer engagement.
IKEA's customer base in Thailand shows a high affinity among women (118 index), indicating they are overrepresented. Men are slightly underrepresented (90 index). Among generations, Gen X (97 index), Gen Y (91 index), and Gen Z (96 index) show relatively similar affinity.