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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 23% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the Hungary and how they change over time
See what factors influence IKEA performance in the Hungary and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the Hungary
An analysis of IKEA' competitors in the Hungary
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
IKEA's Market Performance is at the 77th percentile, placing it in the average/above average range. This means IKEA performs better than 77% of brands in the Cafe & Restaurants industry in Hungary. Performance peers in the same range include Azta Pasta Leves&Tésztabár, moim; Korean fusion gastrolounge, Szekér Street Food, Szekérburger, Újkér Büfé, Magyar csárda és vendégház Harkány, and Sarki Konyha.
Number of Outlets indicates market presence and accessibility. Expansion strategies rely on outlet data for optimal geographic distribution.
IKEA has 2 outlets in Central Hungary within the Cafe & Restaurants sector. This indicates a limited but present physical footprint in this region.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning efforts.
The top competitors that IKEA customers also visit are McDonald's (23.08%), Starbucks (15.38%), VakVarjú (15.38%), ZING BURGER & Co. (15.38%), and Burger King (15.38%). This shows a significant overlap in customer base with fast-food chains and other restaurant brands.
Traffic Workload reveals peak hours and customer flow, enabling efficient staffing and resource allocation to enhance service quality.
IKEA experiences peak traffic workload between 13:00 and 14:00 (1 PM - 2 PM), with the highest value of 43.14. Traffic starts at 10:00, remains high between 11:00 and 19:00. There is no significant traffic workload between 20:00 and 9:00.
Understanding consumer segments (Gender, Generation) enables targeted marketing and product development for increased engagement.
The Affinity Index shows that women (87) are under-indexed compared to men (108). Gen X (105) and Gen Y (135) are over-indexed.