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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hisana Fried Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hisana Fried Chicken performance in the Indonesia and how they change over time
See what factors influence Hisana Fried Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of Hisana Fried Chicken' competitors in the Indonesia
An analysis of Hisana Fried Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
Hisana Fried Chicken has a market performance of 99, placing it in the leading position. This indicates a strong market presence. Performance peers in the same range include SAMSARA, Dimsumnya Sby, KAI MEYA, Eksposed 3.0 signature Pettarani, Sop Mak Garang - Tangerang, and Lorong Temu Coffee & Eatery.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty and impacts brand reputation and revenue growth.
Hisana Fried Chicken's overall CSAT is 60%, a decrease of 17 percentage points year-over-year. The CSAT in Java is also 60%, with a decrease of 17.7 percentage points. This indicates a decline in customer satisfaction, requiring investigation and potential improvements in service or product quality.
Average check measures the average amount spent per transaction, reflecting pricing strategy and customer spending habits.
The overall average check for Hisana Fried Chicken is 24.2K IDR, an increase of 18.3% year-over-year. In Java, the average check is 24.4K IDR, showing stable revenue per transaction. This suggests positive trends in customer spending.
Tracking the number of outlets indicates brand expansion and market penetration across different regions.
Hisana Fried Chicken has 101 outlets in Java, 8 in Sulawesi, and 4 in Sumatra. This indicates a strong presence in Java, with opportunities for further expansion in Sulawesi and Sumatra.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Hisana Fried Chicken's top competitors based on customer cross-visitation include Kopi Kenangan (5.95%), Point Coffee (3.57%), Burger King (3.57%), KFC (3.57%), and Domino's Pizza (3.57%). This shows the brands that attract a similar customer base.
Analyzing traffic workload by hour reveals peak hours and helps optimize staffing and resource allocation.
Hisana Fried Chicken experiences peak traffic workload between 17:00 and 20:00, with the highest traffic at 19:00 (62.31%). Traffic is minimal between 0:00 and 5:00. Resource allocation should align with those peak hours.
Analyzing consumer segments by gender and generation allows for targeted marketing and personalized customer experiences.
Hisana Fried Chicken's consumer base shows high affinity towards men (120) and Gen X (113) and Gen Y (119), indicating higher-than-average engagement or interest from these segments. The brand is underrepresented by Gen Z (42), and women(75).