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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Havanna is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Havanna performance in the Brazil and how they change over time
See what factors influence Havanna performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Havanna' competitors in the Brazil
An analysis of Havanna' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Havanna, with a market performance of 99%, is a leading brand in Brazil's Cafe & Restaurants industry, indicating strong customer preference. Its performance peers, all at 99%, include Rancho Vista Moxuara, Pizzaria Rosinha, Penelope Bar — Itupava, SUSHI AMÉRICA, Boteco Casarão, and Pier do Jundiá.
Customer satisfaction (CSAT) reflects brand perception. High CSAT often correlates with increased loyalty and positive word-of-mouth referrals.
Havanna's overall CSAT is 71%, a 10.5pp increase year-over-year. The South Region shows a notably high CSAT (93%) with a substantial growth of 47.1pp, while the Southeast Region has a CSAT of 67%, growing by 7.3pp. These figures suggest a positive customer perception trend, especially in the South.
Average check (transaction value) reflects spending per customer. Monitoring this helps to understand purchase behavior and revenue trends.
Havanna's overall average check is 46.7 BRL, a 12.4% increase year-over-year. The South Region has an average check of 50 BRL, while the Southeast Region's average check is 45.7 BRL. This indicates a higher spending per customer compared to the previous year.
Outlet count signifies brand reach and market presence. A larger footprint can translate to higher visibility and accessibility for consumers.
Havanna has 63 outlets in the Southeast Region, 16 in the South, 8 in the Northeast, 4 in the North, and 2 in the Central-West. The Southeast dominates in outlet presence, suggesting a strategic focus on that area.
Identifying top competitors helps a brand understand its competitive landscape, benchmark performance, and strategize for market share growth.
Havanna's top competitors, based on cross-visitation, are McDonald's (6.90%), Coco Bambu (6.03%), Outback Steakhouse (6.03%), Havanna (6.03%), and Burger King (5.17%). This suggests that customers who visit Havanna also frequent these other brands.
Understanding traffic workload by hour helps optimize staffing, manage inventory, and improve customer experience during peak times.
Havanna experiences peak traffic between 10 AM and 8 PM, with the highest workload occurring from 2 PM to 4 PM (56.71% at 2 PM and 56.57% at 3 PM). Traffic is minimal during the early morning hours, with a rise after 5AM. This data indicates when Havanna should optimize its resources.
Analyzing consumer segments by gender and generation allows for targeted marketing, product development, and personalized customer experiences.
Women show a high affinity (104 index) for Havanna, while men have an affinity index of 97. Gen Y exhibits very high affinity (170 index). This suggests that targeted marketing towards women and Gen Y could be particularly effective.