Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Harold's is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence Harold's performance in the Malaysia and how they change over time
See what factors influence Harold's performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Harold's' competitors in the Malaysia
An analysis of Harold's' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference within the cafe industry.
Harold's holds a leading position at the 94th percentile in Malaysia's Cafe & Restaurants industry. This indicates high customer preference and a strong competitive standing. Peers include Koffee Kitchen, Izumi Teppanyaki & Sushi Restaurant (Elite), PTC Sin Yoon Loong White Coffee, Kafe Suamiku Seorang Chef, Lim Fried Chicken @ LFC Melaka, and Mee Rebus Haji Wahid Ayer@8, all operating around a similar percentile.
Outlet count indicates brand reach and market penetration. Tracking distribution across regions reveals expansion strategies and geographic strengths.
Harold's has a total of 30 outlets across Malaysia. Perak has the highest number of outlets (9), followed by Johor (5) and Kedah (4). This distribution reveals Perak as a key market and identifies potential areas for expansion in other states.
Understanding key competitors and customer crossover helps refine marketing strategies, identify threats, and discover opportunities for differentiation.
Harold's faces competition primarily from KFC (33.33% crossover), LeNu Chef Wai's Noodle Bar @ SkyAvenue Genting Highlands (13.33%), ZUS Coffee (13.33%), McDonald's (13.33%), and Mukmin Cafe (6.67%). KFC presents significant competition, suggesting overlap in target markets or dining occasions.
Traffic workload by hour reveals peak operational times, enabling optimized staffing, resource allocation, and enhanced customer experience during busy periods.
Harold's experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload around 4:00 PM to 6:00 PM. Minimal traffic occurs during early morning hours (0:00 AM - 6:00 AM). This indicates a need to optimize staffing and resources to manage peak periods efficiently.
Analyzing consumer segments by gender and generation enables targeted marketing, personalized offers, and tailored product development, enhancing brand relevance and customer engagement.
Women show a high affinity (80%) while Men are overrepresented (114%). Gen X are overrepresented (125%), Gen Y are slightly underrepresented (91%), and Gen Z show high affinity (128%). This data helps in crafting campaigns that resonate with key consumer groups.