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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Häagen-Dazs is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Häagen-Dazs performance in the Malaysia and how they change over time
See what factors influence Häagen-Dazs performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Häagen-Dazs' competitors in the Malaysia
An analysis of Häagen-Dazs' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength via foot traffic share, showing competitive advantage and customer preference in the cafe & restaurant industry.
Häagen-Dazs in Malaysia holds a leading position with a percentile of 99, placing it in the top 1%. This indicates a strong market presence. Peers include 功夫火锅 (Gong Fu Huo Guo) Bukit Jalil, The Farmer 农家川湘菜馆 @石锅鱼@, Tang Fei Dessert, Kay's Steak & Lobster, Uncle Don's, and 七喜砂锅 Chat Hei Claypot Restaurant (七囍砂锅), all at the same 99th percentile, showing similar market performance.
Customer Satisfaction measures customer happiness. Higher satisfaction often links to increased loyalty and positive feedback, crucial for long-term success.
Häagen-Dazs boasts a 97% customer satisfaction in Malaysia, with a significant 18.6pp increase year-over-year. Selangor leads with 99% satisfaction, up by 35.2pp, while Kuala Lumpur shows 96% satisfaction, up by 0.5pp. This data indicates strong positive customer sentiment, particularly in Selangor.
Outlet numbers indicate brand reach. More outlets often mean better market presence and accessibility, impacting customer convenience and revenue.
Häagen-Dazs has a total of 10 outlets in Malaysia. Selangor and Kuala Lumpur each have 4 outlets, representing 100% each, while Penang has 2 outlets, representing 50%. This distribution shows strong coverage in Selangor and Kuala Lumpur.
Competitor analysis shows the competitive landscape and customer preferences, revealing brands commonly visited by Häagen-Dazs customers.
McDonald's is the most frequently cross-visited brand by Häagen-Dazs customers (2.53%), followed by Peri Restaurant (1.90%), and Hot Bird, Northam Beach Cafe, and Xiang Xiang Hunan Cuisine (1.27% each). These insights highlight key competitors sharing customer traffic with Häagen-Dazs.
Traffic Workload reveals peak hours. Understanding peak times enables optimized staffing and resources, improving customer service and operational efficiency.
Traffic workload for Häagen-Dazs in Malaysia peaks between 10 AM and 9 PM, with highest activity around 5-6 PM. There is no traffic recorded between 10 PM and 9 AM. This information is valuable for staffing and resource allocation during peak hours.
Consumer segments help target marketing. Understanding demographics allows tailored campaigns, improving engagement and ROI based on consumer characteristics.
Häagen-Dazs' customer base in Malaysia shows that Women are over-represented (120 affinity index), while Men are under-represented (86 affinity index). Gen Z shows high affinity (155), while Gen Y is under-represented (74) and Gen X showing around average representation (101).