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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Griletto is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Griletto performance in the Brazil and how they change over time
See what factors influence Griletto performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Griletto' competitors in the Brazil
An analysis of Griletto' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Griletto's Market Performance in Brazil is at the 99th percentile, indicating a leading market position within the Cafe & Restaurants industry. This high percentile signifies strong customer preference. Performance peers in the same range include Piry Cozinha Nordestina, Bendito Japa Buritis, Hamadaya Sushi, Go Coffee, Harmel Burgers & Carnes and Jamile.
Customer satisfaction (CSAT) reflects how happy customers are. Higher CSAT scores often lead to increased loyalty and positive word-of-mouth.
Griletto's overall customer satisfaction (CSAT) stands at 43%, a 7.6 percentage point increase year-over-year. CSAT varies by region, with the South Region showing the highest CSAT (67%) and the Southeast Region showing 30% with decrease by 5.7 percentage points. The Central-West Region shows 23% CSAT with an increase by 13.5 percentage points.
Average check (avgCheck) indicates how much customers spend per visit, reflecting menu pricing, customer purchasing habits, and potential revenue.
Griletto's overall average check is 48.4 BRL, a 7.5% increase year-over-year. The Southeast Region records an average check of 49.7 BRL, while the South Region shows 47.4 BRL. There is no growth information provided for each of these regions.
Tracking the number of outlets shows brand's expansion and market reach, reflecting growth strategy and presence in different regions.
Griletto has a total of 116 outlets. The Southeast Region dominates with 92 outlets. The South and Northeast Regions each have 8 outlets, followed by the Central-West Region with 7 outlets, and the North Region with 1 outlet.
Competitor analysis shows where customers also visit, and helps to identify direct competitors and opportunities for differentiation.
Griletto's top competitors based on cross-visitation are Burger King (9.82%), McDonald's (8.93%), Montana Grill (5.36%), Subway (4.46%), and Cacau Show - Chocolates (3.57%). These brands capture a portion of Griletto's potential customer base.
Traffic workload shows peak hours, helping in staffing, inventory and promotional scheduling for efficiency and optimal customer service.
Griletto experiences peak traffic workload between 10:00 and 21:00, with the highest workload occurring between 12:00 and 17:00. There is low traffic workload between 0:00 and 7:00. This shows traffic volume through the day.
Consumer segments allows for personalized marketing, better product development and communications tailored to consumer groups.
Griletto's customer base is composed by 82% Women and 114% Men, meaning woman are under-indexed, and men are with high affinity. The generation mix is composed only by Gen Z, with 1056% affinity.