Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Grido Helado is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Grido Helado performance in the Chile and how they change over time
See what factors influence Grido Helado performance in the Chile and how they change over time
Available by subscription
Available by subscription
An analysis of Grido Helado' competitors in the Chile
An analysis of Grido Helado' competitors in the Chile
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Grido Helado, with a market performance percentile of 99, is a leading brand. This indicates a strong market position relative to peers like Pescados Capitales Chile, Taikin Sushi and Bar, and others, all positioned at the 99th percentile as well.
Customer satisfaction (CSAT) reflects how pleased customers are, influencing loyalty and brand perception.
Grido Helado's overall CSAT is 88%, a slight decrease of 0.9 percentage points year-over-year. Valparaiso Region shows high satisfaction (100%), while Santiago Metropolitan Region has a CSAT of 86%. The trend from April to June 2025 shows fluctuating CSAT.
Outlet count indicates brand reach, reflecting accessibility and potential market penetration.
Grido Helado has 65 outlets in the Santiago Metropolitan Region, indicating its main area of focus. Valparaiso Region has 8 outlets, O'Higgins Region has 6. Other regions have considerably fewer, suggesting varying degrees of market presence.
Identifying top competitors helps understand the competitive landscape and refine strategies.
Grido Helado's top competitors based on cross-visitation are McDonald's (14.53%), Burger King (6.84%), and KFC (5.98%). Papa Johns Pizza (4.27%) and Melt Pizzas (3.42%) also show notable customer overlap.
Traffic workload by hour reveals peak times, enabling staffing and resource optimization.
Grido Helado experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload at 5:00 PM (57.45%). Traffic is minimal in the early morning, allowing for efficient resource allocation based on demand.
Consumer segments inform targeted marketing by revealing key demographic preferences and affinities.
Women (affinity index 131) and Gen Y (affinity index 164) are overrepresented in Grido Helado's customer base, indicating they have a higher affinity compared to the average consumer. Men are underrepresented, with an affinity index of 76.