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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Gong Cha is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Gong Cha performance in the South Korea and how they change over time
See what factors influence Gong Cha performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of Gong Cha' competitors in the South Korea
An analysis of Gong Cha' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, competitive strength, and customer preference within its industry.
Gong Cha holds a leading market performance position in South Korea's Cafe & Restaurants industry with a percentile of 99, placing it in the top 1%. This indicates a strong market presence. Peers in a similar percentile range include Vanga Dakgalbi Hongdae, 크레스타운 이대점 Crestowncoffee Ewha Woman's University, 마포곱창타운, 비비빔 BIBIBIM, Hongojib, and Chuncheon Makguksu.
Outlet count reflects brand reach and expansion. Higher outlet numbers can increase market presence and customer accessibility.
Gong Cha has varying outlet counts across South Korean states. Gyeonggi leads with 117 outlets, followed by South Chungcheong (32) and South Gyeongsang (31). Jeju has the fewest with 9, revealing regional market focus.
Identifying key competitors helps refine strategies and gain competitive advantage. Analyzing cross-visitation reveals shared customer bases.
Gong Cha's main competitors include Starbucks (18.38% cross-visitation), A Twosome Place (5.88%), McDonald's (5.15%), Lotteria (5.15%), and 빽다방 (3.68%). These brands share a portion of Gong Cha's customer base, highlighting potential competition for customer loyalty.
Traffic workload by hour shows peak demand times, enabling efficient staffing, resource allocation, and optimized customer service.
Gong Cha experiences peak traffic workload between 12:00 and 20:00, with the highest at 19:00 (51.20%). Traffic is lowest between 1:00 and 6:00. This highlights the need for adjusted staffing.
Understanding consumer demographics enables targeted marketing. Gender and generation affinity reveals who engages most with the brand.
Gong Cha's consumer base shows a high affinity among women (95) and Men (103) relative to the average. There is a high affinity for Gen Z (133) and an under-indexed affinity for Gen X (97) and Gen Y (85).