Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
GOMU is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence GOMU performance in the France and how they change over time
See what factors influence GOMU performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of GOMU' competitors in the France
An analysis of GOMU' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's foot traffic share, indicating competitive strength and customer preference.
GOMU's market performance is in the top 1% in France's Cafe & Restaurants industry, marking it as a leading brand. It signifies a very strong market presence compared to peers like Bangkok Factory, Shinko, Splendido, Crêp'eat, Pepper Grill, and Le Soleil d'Or, who are also in a comparable range.
Customer satisfaction (CSAT) reflects customer loyalty and the likelihood of repeat business, impacting revenue and brand reputation.
GOMU's overall customer satisfaction in France is 68%, a decrease of 1.7 percentage points year-over-year. The CSAT in Metropolitan France mirrors this overall value. While still positive, the downtrend suggests a need to address potential issues impacting customer experience.
Average check reflects customer spending per visit, impacting revenue and profitability. Higher average check indicates better sales.
The average check for GOMU in France is 19.6 EUR, a 3% increase year-over-year. This suggests customers are spending slightly more per visit. Metropolitan France's average check aligns with the overall value, demonstrating consistent spending behavior across regions.
The number of outlets indicates brand's reach and accessibility to customers, crucial for market coverage and convenience.
GOMU has 24 outlets in Metropolitan France. This represents its physical presence and distribution network within the country's Cafe & Restaurants industry. The number is stable during reporting period.
Analyzing competitors reveals market dynamics, customer preferences, and opportunities for differentiation and strategic positioning.
McDonald's, Burger King, KFC, Quick, and Chicken Street are GOMU's top competitors in terms of cross-visitation. McDonald's has a significantly higher cross-visitation rate (15.89%) compared to others, indicating substantial customer overlap.
Traffic workload by hours reveals peak times, helping optimize staffing, manage resources, and improve customer service.
GOMU's peak traffic workload occurs between 12:00 and 21:00, with the highest volume between 13:00 and 15:00. There is almost no traffic between 0:00 and 10:00. This shows most customers visit during lunch and dinner hours.
Understanding consumer segments enables targeted marketing and product development to better meet specific customer needs.
Both Women and Men indexes are 100, thus they are evenly represented. For GOMU, Gen Y and Gen Z are highly over-represented, while Gen X are notably under-represented. This shows brand resonate more with younger demographic.