Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Giggling Squid is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Giggling Squid performance in the United Kingdom and how they change over time
See what factors influence Giggling Squid performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Giggling Squid' competitors in the United Kingdom
An analysis of Giggling Squid' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the cafe & restaurant industry.
Giggling Squid's market performance is in the top 1% in the United Kingdom, indicating a leading position. This high percentile signifies strong customer preference relative to peers like Oodles, Wahaca, Shake Shack, Mildreds, Haweli Restaurant and Rudy's Pizza Napoletana, all in the same range.
Customer satisfaction reflects customer loyalty and brand perception, directly impacting business growth and long-term sustainability.
Giggling Squid's overall customer satisfaction is 85%, a 4.9 percentage point increase year-over-year. Satisfaction is 85% in England and 84% in Wales. Recent CSAT scores have fluctuated between 82.18 and 89.10, indicating a generally positive customer experience.
Average check is a key revenue indicator. Tracking it identifies spending habits, informing menu pricing and promotional strategies to boost sales.
The overall average check for Giggling Squid is £40, a 3.7% decrease year-over-year. The average check in Wales is £41.8, while in England it's £39.8. Average check values have fluctuated, ranging from £38.56 to £41.58.
Outlet count indicates brand reach and expansion strategy. More outlets typically mean greater market presence and accessibility for customers.
Giggling Squid has 49 outlets in England and 2 outlets in Wales. The distribution of outlets highlights the brand's established presence in England, with a smaller but present footprint in Wales.
Competitor analysis reveals market dynamics and customer preferences, helping a brand refine strategies for competitive advantage and customer acquisition.
The top competitors for Giggling Squid based on customer cross-visitation are JD Wetherspoon (5.79%), McDonald's (4.63%), The Ivy (2.48%), Zizzi (2.31%), and Côte (2.15%). These brands indicate where Giggling Squid's customers also frequent.
Understanding traffic patterns enables efficient staffing, resource allocation, and targeted promotions during peak hours to optimize customer experience.
Giggling Squid experiences peak traffic between 12:00 and 22:00, with the highest workload at 19:00 (52.43). Minimal to no traffic occurs between 0:00 and 10:00. Traffic gradually increases from 11:00.
Understanding consumer segments allows for tailored marketing, improving engagement and brand resonance by addressing the specific needs and preferences.
Women show high affinity (121%) for Giggling Squid, while men are under-indexed (86%). Gen X demonstrates high affinity (134%), Gen Y is under-indexed (71%), and Gen Z shows slightly above-average affinity (105%).