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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Gelato Messina is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Gelato Messina performance in the Australia and how they change over time
See what factors influence Gelato Messina performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Gelato Messina' competitors in the Australia
An analysis of Gelato Messina' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
Gelato Messina's MARKET PERFORMANCE is in the top 1% percentile, indicating a leading market position. This signifies a strong competitive advantage and high customer preference within the Cafe & Restaurants industry in Australia. Performance peers in a similar range are Kei Japanese Restaurant, Gaon Korean BBQ Canberra, Degani, Pompette, Left Bank Melbourne Restaurant & Cocktail Bar, and Meninas Grill.
Customer satisfaction (CSAT) is vital as it reflects customer loyalty and impacts brand reputation and revenue growth.
Gelato Messina's overall customer satisfaction is 80%, a decrease of 3.8 percentage points year-over-year. Victoria shows the highest CSAT at 84% with an increase of 1.3 percentage points, while New South Wales has the lowest at 76% with a significant decrease of 15.3 percentage points. This suggests a need to investigate and address customer concerns in New South Wales.
Number of outlets indicates brand reach and market presence, impacting accessibility and potential customer base.
Gelato Messina has a total of 23 outlets in Australia. New South Wales has the highest number of outlets at 13, followed by Victoria with 5, Queensland and Australian Capital Territory each with 2, and South Australia with 1. This distribution reflects varying levels of market penetration across different states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Gelato Messina's top competitors based on cross-visitation are McDonald's (7.42%), KFC (4.37%), Grill'd (4.37%), Anita Gelato (3.93%), and Hungry Jack's Burgers (3.06%). This indicates that customers who visit Gelato Messina also frequent these fast-food and gelato chains, highlighting potential areas for competitive focus.
Traffic workload by hours shows peak times, allowing for staffing optimization and enhanced customer experience.
Gelato Messina experiences peak traffic workload between 17:00 (5:00 PM) and 21:00 (9:00 PM), with the highest workload recorded at 20:00 (8:00 PM) at 58.05. The lowest traffic occurs between 0:00 (12:00 AM) and 7:00 (7:00 AM). This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Consumer segments help in targeted marketing by understanding audience demographics, enhancing engagement, and ROI.
Gelato Messina's customer base is predominantly women with an affinity index of 90, while men have an affinity index of 107. Among generations, Gen Y shows the highest affinity (119), followed by Gen Z (100), and Gen X (49). This suggests that Gelato Messina is particularly popular among Gen Y consumers.