Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Freddo is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Freddo performance in the Argentina and how they change over time
See what factors influence Freddo performance in the Argentina and how they change over time
Available by subscription
Available by subscription
An analysis of Freddo' competitors in the Argentina
An analysis of Freddo' competitors in the Argentina
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength and customer preference by assessing its foot traffic share relative to industry competitors.
Freddo, with a Market Performance percentile of 99 in Argentina's Cafe & Restaurants industry, is a leading brand. This signifies a strong market position, indicating high customer preference and competitive strength, especially compared to peers like La Catalina Parrilla & Resto.
Customer Satisfaction (CSAT) reflects customer loyalty and service quality, driving repeat business and positive word-of-mouth referrals.
Freddo's overall CSAT in Argentina is 75%, a 15.7 percentage point increase year-over-year, indicating improved customer sentiment. CSAT is highest in Buenos Aires (86%) and Córdoba Province (83%), but lower in Tucumán (33%), suggesting areas for service improvement in Tucumán.
Number of Outlets indicates brand reach and market penetration, reflecting expansion strategy and brand visibility.
Freddo has 29 outlets in Buenos Aires, comprising most of its presence in Argentina. Other provinces like Santa Fe (4 outlets) and Tucumán (3 outlets) have fewer locations, suggesting a concentration of Freddo's business in Buenos Aires.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning.
Freddo's top competitors based on customer cross-visitation are McDonald's (10.05%), Starbucks (4.78%), and Café Martínez (4.78%). This data reveals customer preferences and where Freddo overlaps with quick-service and other cafe brands.
Traffic Workload by hours informs staffing and promotional strategies, optimizing resource allocation based on peak and off-peak hours.
Freddo experiences peak traffic between 4 PM and 6 PM, with the highest workload around 5 PM (50.47). Traffic is lowest between 3 AM and 7 AM. This pattern indicates when Freddo is most and least busy, aiding in staffing and promotional planning.
Understanding consumer segments enables targeted marketing, tailoring campaigns to specific demographics and increasing advertising ROI.
Freddo's customer base in Argentina shows a high affinity for women (98) and men (102), both relatively close to the average. Gen X exhibits very high affinity (271), suggesting significant engagement. Gen Y has a affinity of 58, indicating they are under-indexed relative to the average.