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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fish'n'Chick'n is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Fish'n'Chick'n performance in the United Kingdom and how they change over time
See what factors influence Fish'n'Chick'n performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Fish'n'Chick'n' competitors in the United Kingdom
An analysis of Fish'n'Chick'n' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference.
Fish'n'Chick'n holds a leading market position at the 97th percentile. This indicates strong customer preference and a significant market share compared to competitors in the UK's Cafe & Restaurants industry. Performance peers in similar range include Hashtag Cafe Ltd, Tawny Owl Darlington, Iran Restaurant, Tash Grill, Oriental Gourmet 川北人家 Authentic Chinese restaurant, and The Egg & Veg Food Plaza.
Customer satisfaction (CSAT) is vital as it shows how happy customers are, impacting loyalty, repurchases, and positive word-of-mouth.
Fish'n'Chick'n's overall CSAT is 46%, a decrease of 9.3 percentage points year-over-year. This decline suggests a need to investigate and address factors affecting customer experience to improve satisfaction levels, particularly in England, where the CSAT mirrors the overall score.
Average check (transaction value) reflects spending per customer, influencing revenue and profitability trends.
The overall average check for Fish'n'Chick'n is GBP 14.5, a 1.6% increase year-over-year. This indicates customers are spending slightly more per visit. The average check in England mirrors the overall value with no change from the baseline, suggesting stable spending habits across locations.
Outlet count indicates brand's presence and reach, reflecting expansion strategy and market penetration.
Fish'n'Chick'n has 18 outlets in England. This number represents its physical presence and accessibility for customers within the region, and no changes detected for the defined period.
Identifying top competitors through cross-visitation reveals direct rivals for customer attention and market share.
The top competitors for Fish'n'Chick'n, based on customer cross-visitation, are McDonald's (19.44%), KFC (11.11%), Five Guys (5.56%), Toby Carvery (5.56%), and The Cod Father (5.56%). These brands represent the primary alternatives considered by Fish'n'Chick'n's customer base.
Traffic workload by hour helps optimize staffing, manage resources efficiently, and improve customer experience.
Fish'n'Chick'n experiences peak traffic workload between 17:00 and 19:00, with a high of 61.54% at 18:00. The lowest traffic is from 0:00 to 10:00 and after 21:00. This data indicates prime operational hours requiring maximum staffing and resource allocation.
Understanding consumer segments by gender and generation enables targeted marketing and personalized customer experiences.
Fish'n'Chick'n's customer base shows a higher affinity towards women (71%, under-indexed compared to average consumer) and Gen Y (134%, over-indexed). Men are also represented (119%, over-indexed), while Gen X is under-indexed (79%). This suggests marketing efforts could be tailored to resonate more strongly with these key demographic groups.