Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Novillo Alegre is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence El Novillo Alegre performance in the Costa Rica and how they change over time
See what factors influence El Novillo Alegre performance in the Costa Rica and how they change over time
Available by subscription
Available by subscription
An analysis of El Novillo Alegre' competitors in the Costa Rica
An analysis of El Novillo Alegre' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Novillo Alegre is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in Costa Rica. This indicates a very strong market position relative to peers like Ridiculous Burgers, Spoon, The Butcher Block, La Fonda Azteca, 400 Grados Pizzería, and Cheesus Desamparados who share a similar high percentile.
Customer Satisfaction measures how happy customers are, reflecting service quality and overall brand perception.
Overall Customer Satisfaction for El Novillo Alegre is 65%, a decrease of 13.9 percentage points year-over-year. Satisfaction varies by location, with San Jose Province at 76%, Heredia Province at 51%, and Alajuela Province at 43%. This suggests a need to investigate and address the causes of declining satisfaction, especially in Heredia and Alajuela.
Average Check indicates how much customers spend, reflecting pricing strategy and perceived value.
The overall Average Check for El Novillo Alegre is 18.5K CRC, a decrease of 5.5% year-over-year. San Jose Province has an average check of 19.1K CRC with 0% growth. This suggests a need to evaluate pricing strategies and customer spending habits to identify potential areas for revenue optimization.
Number of Outlets shows brand's presence across locations, influencing market reach and accessibility.
El Novillo Alegre has a total of 12 outlets across Costa Rica. The distribution includes 5 in San Jose Province, 3 in Heredia Province, 2 in Cartago Province, 1 in Puntarenas Province and 1 in Alajuela Province. The company may want to explore opportunities for expansion in under-served provinces.
Knowing competitors helps refine strategy and identify opportunities to stand out and attract customers.
The top competitors for El Novillo Alegre, based on customer cross-visitation, are McDonald's (9.41%), Starbucks (8.24%), Nacionsushi (4.71%), Denny's (4.71%), and Pops (4.71%). El Novillo Alegre should analyze their strategies to differentiate themselves and retain customers.
Traffic Workload uncovers peak hours, optimizing staffing, marketing, and promotions for better efficiency.
Traffic workload for El Novillo Alegre peaks between 12:00 and 22:00, with the highest traffic observed around 13:00 (62.29%) and 14:00 (62.57%). The brand should optimize staffing and resource allocation during these peak hours to ensure customer satisfaction. No traffic is observed between 0:00 and 11:00.
Understanding consumer segments is vital for targeted marketing, optimizing product offerings, and improving customer engagement.
Women (108 Index) and Gen X (110 Index) show higher affinity. Gen Z (204 Index) are highly over-represented. El Novillo Alegre may find it beneficial to focus on offerings that appeal to those segments. Gen Y (30 Index) affinity is very low.