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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dickey's Barbecue Pit is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Dickey's Barbecue Pit performance in the Canada and how they change over time
See what factors influence Dickey's Barbecue Pit performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Dickey's Barbecue Pit' competitors in the Canada
An analysis of Dickey's Barbecue Pit' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Dickey's Barbecue Pit's market performance in Canada is leading (99th percentile). This indicates a strong market presence. Performance peers in the same range include: La Mexicanada, The Wing Spot, Chahal Dhaba Indian Cuisine, La Ciel, LAUNCHING Something Amazing, and Petit Potato.
Customer satisfaction reflects customer loyalty and overall brand perception, crucial for repeat business and positive word-of-mouth.
Dickey's Barbecue Pit's customer satisfaction is at 63%, a decrease of 15.3 percentage points year-over-year. Satisfaction varies by location, with Alberta at 71%, Quebec at 63%, and Ontario at 50%. This decline requires attention to identify and address underlying issues.
Average check indicates customer spending per visit, reflecting menu pricing strategy and customer purchasing habits.
The average check for Dickey's Barbecue Pit is CAD 26.7, down 3.2% year-over-year. Ontario has the highest average check at CAD 33.6, followed by Quebec at CAD 28, and Alberta at CAD 23.4. Monitor pricing and promotion effectiveness.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and brand accessibility.
Dickey's Barbecue Pit has 9 outlets in Alberta, 5 in Ontario, and 1 in Quebec. Alberta represents the strongest presence for the brand in Canada. Expansion opportunities may exist in Ontario and Quebec.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
Customers of Dickey's Barbecue Pit also frequently visit McDonald's (10.61%), Tim Hortons (10.61%), A&W Canada (4.55%), Starbucks (3.79%), and Boston Pizza (3.79%). These brands represent the primary competitors for customer foot traffic.
Traffic workload indicates peak hours, enabling efficient staffing and resource allocation for optimal customer service.
Dickey's Barbecue Pit experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload occurring between 5:00 PM and 6:00 PM. Staffing should be optimized during these hours to ensure efficient service.
Consumer segments highlight target audiences, informing marketing and product strategies tailored to specific demographic groups.
Dickey's Barbecue Pit shows a higher affinity index for Men (125%) compared to Women (62%). Among generations, Gen X demonstrates the highest affinity (135%), while Gen Y (90%) and Gen Z (77%) are under-indexed. Tailor marketing to resonate with Gen X and Men.