Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Costa Vida is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Costa Vida performance in the United States and how they change over time
See what factors influence Costa Vida performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Costa Vida' competitors in the United States
An analysis of Costa Vida' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, indicating brand's share of foot traffic in the industry.
Costa Vida's market performance is in the top 1% signifying a leading position. This high percentile indicates strong competitive strength and customer preference relative to its peers like Katz's, MIAM Cafe, Crab Daddy's, Taco Casa, Cowboy's Lodge, and S2 Grills.
CSAT indicates customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
Costa Vida's overall CSAT is 74%, a 5.9 percentage point increase year-over-year, indicating improved customer satisfaction. Tennessee has the highest CSAT (95%), while Kansas and Washington experienced a decrease in CSAT. Nevada shows the highest CSAT growth with 12pp increase.
Average check reflects customer spending habits and pricing strategy effectiveness, directly impacting revenue per transaction.
Costa Vida's average check is $16.80, a 2.6% decrease year-over-year. Minnesota has the highest average check ($25.30), while Idaho has the lowest ($17.50). The decrease suggests potential pricing or customer spending shifts.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and brand accessibility to consumers.
Costa Vida has 50 outlets in Utah, dominating its presence. Idaho follows with 11 outlets. Colorado, Texas, and Washington each have 4 outlets. Nevada, California, and Arizona each have 3 outlets. Minnesota and New Mexico each have 1 outlet, showing varied market penetration across states.
Competitor analysis identifies key rivals and customer cross-visitation patterns, informing competitive strategies and marketing efforts.
Costa Vida's top competitors are McDonald's (12.38% cross-visitation), Wendy's (7.38%), In-N-Out Burger (7.06%), Chick-fil-A (6.08%), and Texas Roadhouse (5.32%). High cross-visitation suggests customers consider these brands as alternatives, highlighting competitive overlap.
Traffic workload by hour reveals peak operational times and informs staffing and resource allocation for optimal efficiency.
Costa Vida experiences peak traffic workload between 12 PM and 6 PM, with the highest workload at 6 PM (62.15). Traffic is minimal before 10 AM and after 9 PM. This data informs staffing and resource allocation strategies to meet demand during peak hours.
Understanding consumer segments by gender and generation is crucial for targeted marketing and effective positioning strategies.
Women have an affinity index of 97, slightly under-indexed compared to the average consumer. Men are over-indexed at 102. Gen X has an affinity index of 98, also slightly under-indexed. Gen Y is under-indexed at 93, while Gen Z is significantly over-indexed at 124, indicating higher engagement.