Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Churrería El Moro is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Churrería El Moro performance in the Mexico and how they change over time
See what factors influence Churrería El Moro performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Churrería El Moro' competitors in the Mexico
An analysis of Churrería El Moro' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Churrería El Moro, with a market performance percentile of 99 in Mexico's Cafe & Restaurants industry, is a leading brand. This high percentile indicates a strong market presence and significant customer preference compared to peers like Madison Grill, Boston's, Tacos Los Tarascos, Tacos El Pata, Sushi Itto, and Cantina La 20, who also share the same leading percentile.
CSAT reflects customer happiness, revealing areas needing improvement and strengths to leverage for loyalty and positive word-of-mouth.
Churrería El Moro boasts an 80% overall customer satisfaction, a 4.4 percentage point increase year-over-year, indicating improved customer experiences. However, customer satisfaction in the State of Mexico is 53%, with a decrease of 24.7 percentage points. This suggests a need to investigate and address customer concerns specifically in that region to maintain overall positive sentiment.
Outlet count indicates brand reach, reflecting expansion strategy and market penetration effectiveness in different locations.
Churrería El Moro has one outlet in the State of Mexico. This indicates a focused presence in that specific region. With 100% bar fill percentage it means that outlet effectively works.
Competitor analysis highlights key rivals, revealing market dynamics and opportunities for differentiation and strategic positioning.
La Casa de Toño (7.26%), Starbucks (5.83%), Toks (4.95%), Taquería Orinoco (4.73%), and KFC (3.85%) are key competitors for Churrería El Moro, based on customer cross-visitation. This indicates overlap in customer preferences, suggesting opportunities for Churrería El Moro to differentiate itself through unique offerings, improved customer experience, or targeted marketing campaigns.
Traffic workload shows peak hours, guiding staffing and resource allocation for optimal customer service and operational efficiency.
Traffic workload peaks between 18:00 and 20:00 (63.02% and 65.46% respectively) and remains high until 21:00 (64.19%), indicating the busiest hours for Churrería El Moro. Staffing and resource allocation should be optimized during these peak times to ensure efficient service and customer satisfaction.
Consumer segment analysis informs targeted marketing, tailoring messaging and offers to resonate with specific demographics for higher engagement.
Women (affinity index 109) and Gen Y (affinity index 109) are overrepresented among Churrería El Moro's consumers, suggesting high affinity. Men (affinity index 94), Gen X (affinity index 84), and Gen Z (affinity index 84) are underrepresented. These insights can inform tailored marketing strategies to further engage high-affinity segments and attract underrepresented ones.