Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
burgerme is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence burgerme performance in the Germany and how they change over time
See what factors influence burgerme performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of burgerme' competitors in the Germany
An analysis of burgerme' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, indicating competitive strength and customer preference in the industry.
burgerme, with a market performance percentile of 99 in Germany's Cafe & Restaurants industry, is a leading brand. This high percentile means burgerme captures a significant share of customer foot traffic, showcasing strong market presence and customer loyalty relative to its competitors like Atawich, Enchilada, Edmondo, URA-HARA Ramen Cafe, Lezizel Manti and papperts GmbH which all have a percentile of 99.
Customer Satisfaction (CSAT) reflects customer happiness, influencing loyalty and repeat business, crucial for sustainable growth and brand reputation.
burgerme's overall CSAT is 65%, a slight decrease of 0.3 percentage points year-over-year. CSAT varies by state, with Rhineland-Palatinate at 90% (up 52.2pp) and Hesse at 87% (up 31.6pp) showing high satisfaction, while Brandenburg (73%, down -16.5pp) and Mecklenburg-Vorpommern (72%, down -9.6pp) show decline. Bavaria stays at 73%, growing by 10.2pp.
Average check indicates customer spending per visit, impacting revenue and profitability, guiding pricing strategies and menu optimization.
burgerme's overall average check is 17.2 EUR, which shows no change year-over-year. Average check varies by state, with Saxony at 22.2 EUR and Baden-Württemberg at 20 EUR. Bavaria has 18.9 EUR, North Rhine-Westphalia - 18.4 EUR, Brandenburg - 17.7 EUR. These location specific values help to better understand regional nuances.
Number of outlets reflects brand's reach, affecting market penetration, brand visibility and potential revenue streams in Germany.
burgerme has a varying number of outlets across German states. North Rhine-Westphalia leads with 34 outlets, followed by Lower Saxony (21) and Bavaria (19). Schleswig-Holstein has 9, Baden-Württemberg 6, Hesse and Bremen 5 each, Saxony-Anhalt 4, Saxony and Rhineland-Palatinate 3 each. This distribution highlights key areas of operation and potential expansion regions.
Analyzing competitors helps understand market dynamics, identify threats/opportunities, and refine strategies for differentiation and competitive advantage.
burgerme's top competitors based on customer cross-visitation are McDonald's (7.37%), Burger King (5.96%), Domino's Pizza (3.51%), L'Osteria (2.81%), and Loco Chicken (2.11%). This shows the competitive landscape where burgerme operates and brands that attract similar customer segments.
Understanding traffic workload by hour informs staffing, optimizes resource allocation, and maximizes operational efficiency during peak times.
burgerme's peak traffic workload occurs between 11:00 and 22:00, reaching its maximum at 17:00 (56.34). There is virtually no traffic between 0:00 and 9:00. This data indicates the prime operational hours, allowing burgerme to optimize staffing and resource management to meet customer demand effectively.
Analyzing consumer segments by gender/generation informs targeted marketing, allowing for personalized campaigns and strategic positioning.
burgerme's customer base shows affinity skews. Women have 83 affinity index, whereas men have 109 index. Gen X has 67 index, Gen Y - 117, Gen Z - 191. This suggests that burgerme resonates more strongly with Men, Gen Y and Gen Z than with Women and Gen X, which should be considered in marketing strategies.