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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Kazakhstan and how they change over time
See what factors influence Burger King performance in the Kazakhstan and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Kazakhstan
An analysis of Burger King' competitors in the Kazakhstan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Burger King in Kazakhstan holds a leading position with a 99th percentile market performance. This indicates a strong market presence and high customer preference compared to competitors like ШашлыкоFF, Shafran, freddy fazber pizza, Namaste, Pinta, and Del Papa, all in the same range.
Outlet count shows brand reach, indicating market coverage and growth potential across different regions.
Burger King's outlet distribution in Kazakhstan is highest in Pavlodar and Aqtöbe regions (3 each), followed by Mangystau, Atyrau and Karaganda regions (2 each). Other regions have 1 outlet each. This geographic distribution indicates varying levels of market penetration across the country's regions.
Competitor analysis reveals market dynamics, informing strategies to gain an advantage and attract customers.
Burger King's main competitors in Kazakhstan, based on cross-visitation, are KFC (13.79%), Starbucks (10.34%), McDonald's, Lanzhou, and Spice Mantra , Almaty (6.90% each). This indicates that customers who visit Burger King also frequent these establishments.
Traffic workload by hour informs staffing and marketing strategies to optimize operations and customer experience.
Burger King in Kazakhstan experiences peak traffic workload between 10:00 AM and 10:00 PM, with the highest activity around 6:00 PM (61.40%). Traffic remains consistently high during these hours.
Consumer segments allows targeted marketing by understanding the gender and generation affinity.
Burger King in Kazakhstan shows high affinity with women (105 index), which indicates, that women is overrepresented. Also, Gen X is highly indexed at 339, showing a major representation within the consumer base, implying stronger brand resonance.