Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Starbucks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Starbucks performance in the Kazakhstan and how they change over time
See what factors influence Starbucks performance in the Kazakhstan and how they change over time
Available by subscription
Available by subscription
An analysis of Starbucks' competitors in the Kazakhstan
An analysis of Starbucks' competitors in the Kazakhstan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Kazakhstan holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong customer preference and competitive advantage. Performance peers in the same percentile range include Khinkal'naya, SANDYQ, Degirmen, Kishlak, Line Brew, and Tandoor, reflecting significant market saturation among top brands.
Number of outlets indicates brand reach and market coverage. More locations potentially increase accessibility and customer base.
Starbucks in Kazakhstan has at least one outlet located in Astana. While the exact number of total outlets is not specified, this presence in the capital indicates a strategic market entry point. This data is limited and lacks detail about the overall distribution strategy within the country.
Competitor analysis identifies key rivals and customer preferences, informing strategies for differentiation and market share growth.
The top competitors for Starbucks in Kazakhstan, based on cross-visitation, are Coffee Boom (16.28%), Чайхана NAVAT (6.98%), Burger King (6.98%), Marmaris Restaurant (6.98%), and KFC (6.98%). This indicates that customers who visit Starbucks also frequent these establishments, revealing shared customer segments and potentially substitutable offerings.
Traffic workload highlights peak hours, guiding staffing and resource allocation for optimal customer service and operational efficiency.
Starbucks in Kazakhstan experiences peak traffic between 11:00 AM and 7:00 PM, with the highest workload around 6:00 PM (58.08%). Traffic is minimal during the early morning hours. This data suggests the need for adequate staffing during peak times to manage customer flow effectively.
Consumer segments help tailor marketing by understanding demographic preferences, improving ad relevance and engagement.
Starbucks' customer base in Kazakhstan shows a high affinity towards women, as well as Gen X, which is strongly over-represented. Gen Y are under-represented. This insight allows for tailored marketing, product positioning, and overall strategic decision-making.