Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Argentina and how they change over time
See what factors influence Burger King performance in the Argentina and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Argentina
An analysis of Burger King' competitors in the Argentina
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals Burger King's share of foot traffic, showing its competitive strength and customer preference in the cafe & restaurants industry.
Burger King holds a leading position in Argentina's cafe & restaurants industry with a market performance percentile of 99, placing it in the top 1% of brands. This strong position indicates a high degree of customer preference. Performance peers include SINFIN BODEGÓN, Lucciano's, Mostaza, Pizzeria Popular, Puny - Pasta & Grill, and Blossom.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly influencing repeat business and overall brand health in the competitive market.
Burger King's overall customer satisfaction in Argentina is 51%, a decrease of 3.3 percentage points year-over-year. Satisfaction varies by region, with Corrientes showing the highest CSAT (89%) and Buenos Aires at 49%. Tucumán saw the largest decrease (-22.5pp). Dynamic CSAT ranged from 45.30 in May to 55.27 in June 2025.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchasing power at Burger King restaurants.
The overall average check for Burger King in Argentina is 14.4K ARS, a 34.1% increase year-over-year. Neuquén Province has the highest average check at 22.7K ARS. Average check dynamic ranged from 13879.87 ARS to 14795.87 ARS during the reporting period. Growth value for all regions were 0%.
Outlet count signifies market presence and accessibility, directly affecting brand reach and revenue potential in the cafe & restaurants sector.
Burger King has 100 total outlets in Argentina. The majority of outlets are located in Buenos Aires (68), followed by Córdoba Province (9) and Santa Fe (5). Other provinces have fewer than 5 outlets each. This distribution reveals the geographic concentration of Burger King's presence.
Understanding competitor visitation patterns helps Burger King refine its marketing and operational strategies to attract and retain customers in Argentina.
The top competitors for Burger King in Argentina, based on cross-visitation, are McDonald's (25.96%), Mostaza (7.08%), Café Martínez (4.48%), Kentucky (3.29%), and Grido Helado (3.19%). This data indicates that a significant portion of Burger King's customers also visit McDonald's.
Analyzing traffic workload by hour helps Burger King optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Peak traffic at Burger King in Argentina occurs between 14:00 and 21:00, with the highest workload at 14:00 (61.52%) and 15:00 (59.73%). Traffic is lowest between 1:00 and 5:00. This data informs staffing and operational adjustments for peak and off-peak hours.
Consumer segment analysis by gender and generation informs targeted marketing, allowing Burger King to tailor its message and offerings to specific groups.
Burger King's customer base in Argentina shows a higher affinity towards men (115 index) compared to women (85 index). Among generations, Gen X shows a slightly higher affinity (102 index) compared to Gen Y (87 index) and Gen Z (82 index). These affinity indices highlight the relative engagement of each segment.