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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Boston Tea Party is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Boston Tea Party performance in the United Kingdom and how they change over time
See what factors influence Boston Tea Party performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Boston Tea Party' competitors in the United Kingdom
An analysis of Boston Tea Party' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Boston Tea Party's market performance is in the top 1% within the Cafe & Restaurants industry in the United Kingdom, indicating a leading position. This suggests strong customer preference and competitive strength. Performance peers include Fireaway, Dawat, Ben’s Traditional Fish & Chips, Caravan, Padella and The Sushi Co. who also share high percentile rankings.
Customer satisfaction indicates brand health and loyalty, impacting retention and positive word-of-mouth, crucial for long-term growth.
Boston Tea Party's overall customer satisfaction stands at 92% in the United Kingdom as of the specified period, reflecting a high level of customer contentment. However, there's a 2.4 percentage point decrease compared to the previous year, suggesting a need to address potential issues affecting customer experience.
Average check reflects customer spending per visit, crucial for revenue optimization and understanding pricing strategy effectiveness.
Boston Tea Party's average check is £16.9 in the United Kingdom, representing a 4.8% increase year-over-year. This suggests customers are spending more per visit, potentially due to menu updates, upselling, or increased prices. The average check fluctuates slightly across the months, from £16.24 to £17.58.
Outlet count indicates brand reach and expansion strategy, directly impacting market penetration and revenue potential.
Boston Tea Party has 22 outlets in England, United Kingdom, during the specified period. This represents the brand's current physical presence and market coverage. There is no growth data, meaning that there was no change in the number of outlets.
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategies and market positioning efforts.
The top competitors for Boston Tea Party based on customer cross-visitation are McDonald's (6.56%), JD Wetherspoon (5.62%), Costa Coffee (3.75%), Miller & Carter (2.81%), and Turtle Bay (2.5%). This indicates that customers who visit Boston Tea Party also frequent these establishments, suggesting they cater to similar customer needs or preferences.
Traffic workload reveals peak hours, aiding in staffing, resource allocation, and optimizing customer experience during busy periods.
Boston Tea Party experiences peak traffic workload between 10:00 and 13:00, with the highest workload at 12:00 (62.85%). Traffic starts increasing from 7:00, peaks mid-day, and declines in the afternoon, with no traffic between 17:00 and 6:00. Staffing and resources should be optimized during peak hours.
Consumer segments allow targeted marketing by understanding demographics, tailoring messaging and promotions to maximize engagement.
Boston Tea Party's customer base shows high affinity among women (117 index) and Gen Z (140 index), suggesting these segments are overrepresented compared to the average consumer. Men are underrepresented (89 index) as are Gen X (75 index). Marketing efforts can be tailored to further engage women and Gen Z, while strategies can be developed to attract more men and Gen X customers.