Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
블루샥 is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence 블루샥 performance in the South Korea and how they change over time
See what factors influence 블루샥 performance in the South Korea and how they change over time
Available by subscription
Available by subscription
An analysis of 블루샥' competitors in the South Korea
An analysis of 블루샥' competitors in the South Korea
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand’s share of foot traffic, reflecting its competitive strength and customer preference.
블루샥 holds a leading market performance at the 98th percentile, placing it in the top 2% of brands. This indicates a strong competitive position and high customer preference compared to its peers in South Korea's Cafe & Restaurants industry. Performance peers in the same percentile range include Pasi, 올리앤, 마마카레 mamacurry, 한우장, 동명항 오징어난전, and Charcoal grill on the way home from work.
Outlet count reflects brand reach and market presence, influencing accessibility and overall revenue potential.
블루샥 has a total of 69 outlets across South Korea. The majority (37) are located in South Gyeongsang, indicating a strong regional presence. North Gyeongsang has 13 outlets, while other states have fewer, suggesting expansion opportunities in those regions.
Identifying key competitors and cross-visitation patterns reveals brand positioning and customer preferences in the market.
블루샥's top competitors, based on customer cross-visitation, include Starbucks (15%), Burger King (10%), Ediya Coffee (10%), O'sulloc (10%), and Baskin-Robbins (5%). This shows that 블루샥 customers also frequent these popular brands, indicating potential overlap in target audiences and competitive landscape.
Analyzing traffic workload by hour identifies peak times, enabling efficient staffing and resource allocation to improve customer experience.
블루샥 experiences peak traffic workload between 9 AM and 7 PM, with the highest workload around noon (12 PM) and 1 PM. Traffic is significantly lower during early morning hours (12 AM - 6 AM). This data informs staffing and resource allocation to meet customer demand effectively.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies by understanding affinity insights.
블루샥 shows over-representation among men (affinity index of 160) and higher affinity with Gen Z (affinity index of 333), plus solid affinity with Gen Y (affinity index of 97). Gen Z especially gravitates towards the brand.