Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bennigan's is in the top 9% of brands
Sample of brands in the same percentile
See what factors influence Bennigan's performance in the Mexico and how they change over time
See what factors influence Bennigan's performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Bennigan's' competitors in the Mexico
An analysis of Bennigan's' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Bennigan's holds a leading position with a percentile of 91, placing it in the top 9% of brands in Mexico's Cafe & Restaurants industry. This indicates strong market standing relative to competitors like Ocho y Medio Café, Bien Chingon!, Taqueria San Pablo Zona Dorada, Birriería Don Chuy IV, Chilanguerías, and El Rincón Huasteco, which share the same percentile.
Number of outlets indicates brand reach and market presence, influencing accessibility and revenue potential.
Bennigan's has one outlet each in Tamaulipas and Veracruz. This limited presence suggests potential for expansion to increase market share and brand accessibility within Mexico's Cafe & Restaurants industry.
Identifying competitors and cross-visitation rates helps understand customer preferences and market dynamics.
Bennigan's customers in Mexico also frequently visit McDonald's and Burger King (15.38% cross-visitation). Texas Roadhouse, Tortas Gigantes Sur 12, and Restaurant Nuevo Mandarin have 7.69% each. This suggests that Bennigan's competes with both fast-food chains and local eateries for customer visits.
Analyzing traffic workload helps optimize staffing and resource allocation during peak hours.
Bennigan's in Mexico experiences peak traffic between 12:00 PM and 9:00 PM, with the highest workload around 6:00 PM (63.86%). Traffic is minimal during early morning hours. This data informs staffing and promotional strategies to maximize efficiency and customer satisfaction.
Understanding consumer segments is important for targeted marketing and positioning strategies for different demographics.
The affinity index for women is 31, indicating they are underrepresented, while men have high affinity with a value of 146. Gen Y (Millennials) are overrepresented with an affinity index of 176, suggesting they are strongly engaged with Bennigan’s brand in Mexico.