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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Texas Roadhouse is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Texas Roadhouse performance in the Mexico and how they change over time
See what factors influence Texas Roadhouse performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Texas Roadhouse' competitors in the Mexico
An analysis of Texas Roadhouse' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share shows competitive strength and customer preference in the industry.
Texas Roadhouse in Mexico holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive presence and high customer preference. Competitors sharing this leading position are Rebel Wings Galerías Toluca, Monatte, Oriental Grill, PICKUP COFFEE, El Camarón Guasaveño, and Buffet Lucky Yi.
Customer satisfaction is vital as it impacts loyalty, brand reputation, and revenue growth.
Texas Roadhouse in Mexico shows an overall customer satisfaction of 82%, but it has decreased by 3.5 percentage points year-over-year. In Yucatán, customer satisfaction mirrors the overall value at 82% with the same decrease. The customer satisfaction values varied between 77.70% and 88.03% during the period from April to June 2025.
Average check reflects customer spending and revenue potential per transaction.
The average check for Texas Roadhouse in Mexico is 497.8 MXN, reflecting an increase of 9.7% year-over-year. The average check in Yucatán is consistent with the overall average. The average check values varied between 495.33 MXN and 504.76 MXN during the period from April to June 2025.
Outlet count indicates brand reach and expansion within the market.
Texas Roadhouse has 2 outlets in Yucatán, Mexico. This indicates a limited, but established presence in the region. Each outlet plays a significant role in serving the local market.
Knowing competitors helps refine strategies and identify opportunities.
The top competitors for Texas Roadhouse in Mexico, based on customer cross-visitation, are Boston's (7.14%), Starbucks (5.71%), Los Trompos (5.71%), Burger King (5.14%), and Carl's Jr. (4.86%). This shows some customers visit these brands alongside Texas Roadhouse.
Traffic patterns show peak times, allowing for staffing and resource optimization.
Traffic workload at Texas Roadhouse in Mexico peaks between 12:00 PM and 9:00 PM, with the highest traffic around 3:00 PM. There is no workload between 10:00 PM and 11:00 AM. Resource allocation can be optimized according to these high-traffic hours.
Understanding consumer segments enables targeted marketing and product strategies.
Texas Roadhouse consumers in Mexico are heavily skewed towards women, with a high affinity index of 90, whereas men demonstrate a higher-than-average affinity (107). The brand also sees Gen X with very high affinity (158) and Gen Y with an average affinity (100). These affinities informs potential marketing strategies.