Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Behrouz Biryani is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Behrouz Biryani performance in the India and how they change over time
See what factors influence Behrouz Biryani performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Behrouz Biryani' competitors in the India
An analysis of Behrouz Biryani' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Behrouz Biryani is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in India. This signifies a strong market standing relative to competitors like Zamu's Place, Udhaya Vilas, 24Seven, BIG N MEATS, Heaven Shack and Fly Kouzina, all positioned at the 99th percentile.
Customer satisfaction reflects loyalty and impacts revenue. Tracking CSAT helps identify areas for service improvement.
Overall customer satisfaction for Behrouz Biryani is 38%, a decrease of 16.4 percentage points year-over-year. Uttar Pradesh shows the highest CSAT at 70% with a growth of 19.6pp, while Andhra Pradesh shows a CSAT of 55% with a decrease of 13.5pp. The CSAT trendline shows fluctuations between 28.57 and 41.97 from April to June 2025.
Average check indicates customer spending per visit, influencing revenue and profitability analysis.
The overall average check for Behrouz Biryani is INR 674.6, a 10% increase year-over-year. Haryana has the highest average check at INR 942.9, while Karnataka has the lowest at INR 637.5. The average check trendline fluctuated between INR 614.75 and INR 805.36 from April to June 2025.
Outlet count indicates brand reach. More outlets can increase sales, but also operating costs.
Behrouz Biryani has the most outlets in Maharashtra (86), followed by Karnataka (52) and Tamil Nadu (45). Rajasthan has the fewest outlets with 9. This distribution shows the geographical focus of the brand's presence in India.
Understanding key competitors and customer cross-visitation helps optimize marketing to gain market share.
The top competitors for Behrouz Biryani, based on cross-visitation, are McDonald's (11.38%), KFC (9.66%), Domino's Pizza (5.86%), Pizza Hut (4.48%), and Burger King (3.79%). This data indicates that customers who visit Behrouz Biryani also frequent these fast-food chains.
Traffic workload analysis reveals peak hours, aiding in staffing and resource allocation for efficiency.
Behrouz Biryani experiences the highest traffic workload between 18:00 (6 PM) and 21:00 (9 PM), peaking at 54.08% at 20:00 (8 PM). Traffic is significantly lower during the early morning hours, indicating the brand's peak operational hours align with dinner times.
Consumer segment insights inform targeted marketing, enhancing relevance and engagement with specific groups.
Behrouz Biryani's consumer base shows affinity towards women (66% affinity) and men (110% affinity). Among generations, Gen X exhibits high affinity (123%), while Gen Y shows (94% affinity), and Gen Z has (72% affinity). This highlights the brand's appeal across different demographics.