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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Basilic & Co is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Basilic & Co performance in the France and how they change over time
See what factors influence Basilic & Co performance in the France and how they change over time
Available by subscription
Available by subscription
An analysis of Basilic & Co' competitors in the France
An analysis of Basilic & Co' competitors in the France
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
Basilic & Co holds a leading market performance at the 99th percentile. This indicates a strong market position, suggesting high customer preference compared to peers like Café Oz, Moom Mam, Antonio, MELT, PACIFIC 91 and Santa Lyna, all at the same percentile.
Customer satisfaction (CSAT) indicates customer loyalty and brand perception, influencing repeat business and positive word-of-mouth referrals.
Basilic & Co's overall customer satisfaction is 85%, a slight decrease of 0.8 percentage points year-over-year. The CSAT data shows some volatility between the months, but the range is quite tight indicating good consistency in customer satisfaction performance.
Average check reflects customer spending per visit, revealing pricing strategy effectiveness and customer willingness to invest in the brand.
Basilic & Co's average check is 21.6 EUR, a 7.9% increase year-over-year. The average check fluctuated during the period, peaking in May 2025 and then trending down slightly.
Number of outlets indicates brand reach and market penetration, reflecting expansion strategy and potential revenue generation capacity.
Basilic & Co has 70 outlets in Metropolitan France. This figure reflects the brand's established presence within the region.
Competitor analysis reveals key players and overlapping customer bases, guiding strategic positioning and differentiation efforts.
McDonald's (9.70%) and Burger King (4.85%) are the top competitors based on customer cross-visitation. Buffalo Grill (2.42%), KFC (2.02%) and Au Bureau (1.82%) also share customers with Basilic & Co.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times.
Peak traffic workload for Basilic & Co occurs between 11:00-13:00 and 18:00-21:00, with the highest activity at 20:00. Minimal activity is observed between midnight and 9:00.
Understanding consumer segments helps in targeted marketing, tailoring products, and enhancing brand appeal to specific demographic groups.
Women are somewhat under-indexed at 91, while men are over-indexed at 108. Gen X is slightly over-indexed at 103, Gen Y is under-indexed at 94, and Gen Z is highly over-indexed at 117, showing high affinity with the brand.