Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
ASDA is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence ASDA performance in the United Kingdom and how they change over time
See what factors influence ASDA performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of ASDA' competitors in the United Kingdom
An analysis of ASDA' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference.
ASDA, with a market performance of 98, is a leading brand. This high percentile indicates a strong market position. ASDA's performance peers include Smithfield Cafe, Green Monkey London, Airport Pub, Manchester Airport, Doggett's Coat And Badge, and Bubala.
Customer satisfaction (CSAT) is a key performance indicator of customer happiness and loyalty to ASDA brand.
ASDA's overall CSAT is 48%, a decrease of 3.7 percentage points year-over-year. England shows a CSAT of 49%, while Scotland has a CSAT of 44%. The CSAT trend decreased from April to June 2025.
Average check size indicates customer spending per visit, reflecting pricing strategy and customer purchase behavior in ASDA.
ASDA's overall average check is 8.9 GBP, a 3.3% increase year-over-year. Scotland has an average check of 10.8 GBP, while England's is 8.4 GBP. Average check decreased from April to June 2025.
Number of outlets indicates brand reach and market presence, crucial for accessibility and revenue generation by ASDA.
ASDA has 151 outlets in England, 25 in Scotland, 16 in Wales, and 4 in Northern Ireland. England accounts for the majority of ASDA's outlets.
Identifying competitors helps understand market dynamics and competitive landscape for ASDA to stay competitive.
ASDA's top competitors based on customer cross-visitation are McDonald's (19.35%), JD Wetherspoon (14.52%), Costa Coffee (8.06%), KFC (8.06%), and Greggs (6.45%).
Traffic workload analysis helps optimize staffing and resource allocation to match peak customer demand at ASDA locations.
ASDA experiences peak traffic between 11 AM and 2 PM, with the highest workload at 12 PM (63.22%). Traffic is minimal during the early morning hours.
Understanding consumer segments helps target marketing efforts and tailor products/services to specific demographics at ASDA.
Women are overrepresented (105 affinity index) among ASDA's consumers, while men are slightly underrepresented (97 affinity index). Gen Y exhibits high affinity (138 affinity index), whereas Gen X is underrepresented (89 affinity index).