Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Applebee's Grill + Bar is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Applebee's Grill + Bar performance in the Mexico and how they change over time
See what factors influence Applebee's Grill + Bar performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Applebee's Grill + Bar' competitors in the Mexico
An analysis of Applebee's Grill + Bar' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals the brand's share of foot traffic, showcasing its competitive strength and customer preference.
Applebee's Grill + Bar holds the 99th percentile in Mexico's Cafe & Restaurants industry, a leading position. This indicates a strong market presence. Performance peers include Taqueria La Mexicana, Cancino, Del Pingo al Tango, La Vid Argentina, Santas Alitas and Sushi Central.
Customer satisfaction (CSAT) is key for loyalty and growth. Tracking CSAT shows how well Applebee's meets customer expectations.
Applebee's Grill + Bar in Mexico boasts an 80% overall CSAT, a significant 33.2 percentage point increase year-over-year. Satisfaction varies by state, with Baja California leading at 89%. This suggests improving customer experiences.
Average check reflects spending per customer. It is critical for revenue management and profitability analysis.
The average check for Applebee's in Mexico is 418.1 MXN, a 6.6% decrease year-over-year. Morelos has the highest average check at 636.4 MXN. This suggests potential pricing or menu adjustments.
The number of outlets indicates market reach. Growth in outlets suggests expansion and investment.
Applebee's Grill + Bar has multiple outlets in Mexico. Tamaulipas and Chihuahua have the highest number of outlets (5 each). Understanding outlet distribution can inform expansion strategy.
Identifying competitors helps Applebee's understand the competitive landscape and refine its market strategy.
Top competitors for Applebee's in Mexico, based on cross-visitation, include IHOP (6.45%), Little Caesars Pizza (5.48%), VIPS (4.84%), Carl's Jr. (4.52%), and Starbucks (4.19%). Understanding these preferences can help inform strategy.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet demand efficiently.
Traffic workload for Applebee's in Mexico peaks between 14:00 and 21:00, reaching a high of 59.04% at 18:00. This data supports optimized staffing and promotional timing.
Understanding consumer segments helps in targeted marketing, aligning products and services with specific demographics.
Applebee's in Mexico shows high affinity among women (94) and men (104). Gen Z exhibits significantly high affinity (277), while Gen X (92) and Gen Y (88) are under-indexed. This informs targeted advertising strategies.