Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Afrikana is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Afrikana performance in the United Kingdom and how they change over time
See what factors influence Afrikana performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Afrikana' competitors in the United Kingdom
An analysis of Afrikana' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand strength, reflecting customer preference and competitive edge within the Cafe & Restaurants industry.
Afrikana's market performance is in the top 1% of brands, a leading position. This high percentile suggests a significant share of customer traffic compared to competitors like Simmons Bar, Chiquito, PaStation, Maharaja Of India, Como Garden and San Carlo, who share a similar high-performance bracket.
Customer satisfaction (CSAT) gauges loyalty. Monitoring CSAT trends helps identify areas for service improvement and maintain a competitive edge.
Afrikana's overall CSAT is 85%, down 4.9 percentage points year-over-year. Scotland shows the highest CSAT at 90%, while Wales saw an increase. The dynamic CSAT data indicates fluctuations, with peaks in May 2025. England's CSAT is 85% showing a -5.3pp change.
Average check reflects customer spending per visit. Tracking it reveals pricing strategy effectiveness and revenue trends in the Cafe & Restaurants sector.
Afrikana's average check is 32.5 GBP, a 2.8% decrease year-over-year. Wales has the highest average check at 42.7 GBP. Dynamic data shows fluctuations, peaking in May 2025. Average check in England is 32.2 GBP and 33.5 GBP in Scotland.
Outlet count indicates brand reach. It helps gauge market presence and potential for expansion in the Cafe & Restaurants industry.
Afrikana has 15 outlets in England, with Scotland and Wales each having 1 outlet. England dominates Afrikana's outlet distribution, indicating its primary market. Outlets in Scotland and Wales show expansion to other UK regions.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns reveals customer preferences and potential areas for strategic advantage.
Afrikana's top competitors based on cross-visitation are Popeyes Louisiana Chicken (3.30%), KFC (2.20%), Nando's (1.83%), Haute Dolci (1.83%), and McDonald's (1.47%). These brands attract Afrikana's customers, highlighting their relevance in the quick-service restaurant sector.
Traffic workload analysis optimizes staffing. Understanding peak hours ensures efficient service and customer satisfaction in Cafe & Restaurants.
Afrikana's traffic workload peaks between 17:00 and 21:00, with the highest workload at 19:00 (62.50%). Traffic is minimal between 0:00 and 10:00. This indicates the busiest service hours, requiring optimal staffing during this time.
Consumer segment analysis enables targeting. Tailoring strategies to gender and generation enhances engagement and marketing effectiveness.
Afrikana shows a higher affinity with women (index 129) and a lower affinity with men (index 81). Gen Y (131) and Gen Z (127) show high affinity, while Gen X (61) is under-indexed, suggesting targeted marketing strategies should prioritize younger demographics and female customers.