Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
12 Hotpot is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence 12 Hotpot performance in the Taiwan and how they change over time
See what factors influence 12 Hotpot performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of 12 Hotpot' competitors in the Taiwan
An analysis of 12 Hotpot' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows a brand's share of foot traffic, revealing its competitive strength and customer preference.
12 Hotpot, with a market performance percentile of 99, is a leading brand in the Cafe & Restaurants industry in Taiwan. This indicates a strong market presence. Peers include Noble Family Steak House, 砸鍋賣鐵小火鍋-廣州店, Burger Joint 7分So, Ohohyes, 紫木槿韓餐酒館, and 拿坡里.
Customer satisfaction is a key indicator of customer loyalty and overall brand health, directly impacting revenue and brand reputation.
Overall customer satisfaction for 12 Hotpot is 72%, a decrease of 3.4 percentage points year-over-year. Satisfaction varies by city, with Chaozhou showing the highest satisfaction (96%) and New Taipei the lowest (77%). While Chaozhou, Taoyuan City, Taichung and Chiayi show increased satifaction, New Taipei shows decreased.
Average check reflects customer spending habits and pricing strategy effectiveness, crucial for revenue management and profitability analysis.
The overall average check for 12 Hotpot is 347.9 TWD, a decrease of 5.7% year-over-year. Tainan has the highest average check (416.7 TWD), while Taipei has the lowest (343.6 TWD). No growth reported across the cities.
Outlet count indicates brand reach and market penetration, showing growth strategy and geographic focus within the Cafe & Restaurants sector.
12 Hotpot has varying numbers of outlets across Taiwan. New Taipei leads with 9 outlets, followed by Taipei and Kaohsiung with 8 each. Other cities have fewer locations, indicating potential areas for expansion.
Identifying competitors is vital for strategic positioning, understanding market dynamics, and recognizing areas for differentiation and innovation.
The top competitors for 12 Hotpot, based on customer cross-visitation, are McDonald's (8.79%), Starbucks (7.17%), Shi'erguo (3.75%), Ba Fang Yun Ji (3.42%), and 店 (3.26%). These brands represent the primary competitive landscape.
Analyzing traffic patterns helps optimize staffing, manage resources efficiently, and enhance customer experience during peak hours.
12 Hotpot experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (70.01). Traffic is minimal between 0:00 and 10:00. This shows peak and low hours.
Understanding consumer demographics enables precise marketing campaigns, personalized product offerings, and improved customer engagement strategies.
12 Hotpot's customer base shows a higher affinity towards women (105 index), and they are over-represented. Gen X (152 index) demonstrates high affinity, while Gen Y (89 index) is under-indexed compared to the average consumer, meaning lower-than-average engagement.