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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Zambrero performance in the New Zealand and how they change over time
See what factors influence Zambrero performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Zambrero is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of Zambrero' competitors in the New Zealand
An analysis of Zambrero' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Zambrero's market performance in New Zealand's Cafe & Restaurants industry is in the lower 33%. This indicates a below average market standing compared to its peers. Competitors in the same percentile range include Texas Pete's Barbecue Joint, Kolombo northshore, The Breakfast Club, Miss Riverhead Cafe, Wild Bean Cafe, and Chiwahwah Mexican Cantina Bar.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Zambrero's overall customer satisfaction in New Zealand is 67%, a decrease of 21.3 percentage points year-over-year. Wellington shows a CSAT of 55% with a decrease of 37.3 percentage points, while Auckland has a CSAT of 39% with a decrease of 38.8 percentage points. This indicates a significant decline in customer satisfaction across key locations.
Average check indicates customer spending per visit, reflecting menu pricing, order size, and overall revenue generation potential.
The overall average check for Zambrero in New Zealand is 38.4 NZD, a 90.6% increase year-over-year. Auckland's average check is 50.6 NZD, with no growth. This suggests a substantial increase in spending per customer, although Auckland's performance is stagnant.
Number of outlets indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Zambrero has a varying number of outlets across New Zealand states. Wellington has 5 outlets, Auckland has 3, and Hawke's Bay, Tasman, Otago, Canterbury and Gisborne each have 1. This distribution highlights Wellington as the primary market for Zambrero in New Zealand.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantages.
The top competitors for Zambrero in New Zealand, based on cross-visitation, are Pizza Hut (8.70%), Arang Korean Restaurant (4.35%), Noah's Ark Teahouse (4.35%), Sierra Cafe (4.35%), and Garrison Public House (4.35%). This indicates that customers who visit Zambrero also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service during peak hours.
Zambrero's peak traffic workload in New Zealand occurs between 12:00 PM and 6:00 PM, with the highest workload at 1:00 PM (53.50). Traffic is minimal between 4:00 AM and 8:00 AM. This data helps optimize staffing during peak and off-peak hours.
Consumer segment analysis enables targeted marketing, tailoring strategies to specific demographics for enhanced engagement and ROI.
Zambrero's customer base in New Zealand shows a high affinity towards women (index 96) and men (index 103). Gen Y shows a very high affinity (index 166). This suggests that marketing efforts should consider the preferences and behaviors of these segments.