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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Zambrero performance in the Ireland and how they change over time
See what factors influence Zambrero performance in the Ireland and how they change over time
Available by subscription
Available by subscription
An analysis of Zambrero' competitors in the Ireland
An analysis of Zambrero' competitors in the Ireland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Zambrero is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's competitive strength and customer preference within the Cafe & Restaurants industry.
Zambrero holds a leading position, ranking in the top 1% in Ireland's Cafe & Restaurants sector. This high percentile indicates a strong brand presence and customer preference relative to its peers. Its peers including Lana, Caffè Nero, Buckley, La Caverna Restaurant and Wine Bar, Pizza Max, and The Kings Head Bistro, share a similar percentile range.
Customer satisfaction reflects brand perception, impacting loyalty and revenue through feedback on service and product quality.
Zambrero's overall customer satisfaction is at 80%, a slight decrease of 2.7 percentage points year-over-year. Satisfaction is high in Munster (86%), up 17 percentage points, but lower in Leinster (79%), down 5.5 percentage points. Recent CSAT scores show some volatility month-to-month.
Average check indicates customer spending habits, reflecting menu pricing, customer affluence, and sales strategies effectiveness.
Zambrero's overall average check is EUR 14.80, a decrease of 9.6% year-over-year. The average check in Leinster is EUR 14.90, while it's EUR 14.30 in Munster. Average check values have fluctuated between EUR 13.30 and EUR 16.11 over the recent 3-month period.
Number of outlets indicates brand's reach and market presence, showing expansion efforts and investment in key locations.
Zambrero has 22 outlets in Leinster, 5 in Munster, and 2 in Connacht. Leinster has the highest number of outlets which indicates a focus on that region.
Competitor analysis informs strategic decisions by identifying key rivals and understanding customer preferences in shared markets.
Zambrero's main competitors, based on customer cross-visitation, are Supermac's & Papa John's and Boojum with 5% cross visitation. Subway also shows a significant cross-visitation rate of 5%. Vanilla Pod and Brownes of Sandymount display a lower cross-visitation rate of 3.33%.
Traffic workload highlights peak operational times, enabling efficient resource allocation and staffing to meet customer demand.
Zambrero experiences peak traffic between 11 AM and 8 PM, with the highest workload observed between 12 PM and 2 PM. There is minimal activity between midnight and 9 AM, suggesting operational hours should align with these peak traffic times.
Understanding consumer segments allows tailored marketing strategies, enhancing customer engagement and brand resonance with specific groups.
Women show high affinity (104 index) for Zambrero compared to men (97 index). Gen Y exhibits a significantly higher affinity (137 index) compared to Gen X (63 index) and Gen Z (47 index).