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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Żabka performance in the Poland and how they change over time
See what factors influence Żabka performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Żabka' competitors in the Poland
An analysis of Żabka' competitors in the Poland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Żabka is in the top 10% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Żabka's market performance is at the 90th percentile, indicating a leading position in the Cafe & Restaurants industry in Poland. This signifies a strong market presence and high customer preference compared to competitors. Performance peers in a similar range include Da Grasso and Pizza Hut.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Żabka's overall customer satisfaction is 58%, a 2.3 percentage point increase year-over-year. Łódź Voivodeship shows the highest CSAT at 64% with a 7 percentage point increase. This indicates improved customer experiences and positive trends in satisfaction across most regions.
Average check reveals spending habits, crucial for pricing and promotions. Monitoring it helps optimize revenue and understand customer purchase behavior.
The overall average check for Żabka is not available. Lesser Poland Voivodeship has the highest average check at 38.9 PLN. The average check has slightly decreased from 32.37 PLN in May 2025 to 31.44 PLN in July 2025.
Outlet count indicates market reach and brand accessibility. A larger network can lead to higher brand visibility and customer convenience.
Żabka has the highest number of outlets in Masovian Voivodeship (1.7K). Silesian Voivodeship follows with 1.2K outlets. This distribution highlights key regions for Żabka's operations and market presence.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
McDonald's (19.34%) and KFC (12.18%) are the top competitors for Żabka, based on cross-visitation. This indicates a significant overlap in customer base between Żabka and these fast-food chains. Pizza Hut, Burger King and Da Grasso have significantly lower cross-visitation.
Traffic workload analysis reveals peak hours, aiding staffing and inventory. Optimizing resource allocation during high-traffic times enhances customer experience.
Żabka experiences peak traffic workload between 16:00 and 18:00 (4:00 PM - 6:00 PM), with the highest workload at 17:00 (5:00 PM) at 53.39. Traffic is significantly lower during early morning hours. This data informs staffing and operational adjustments.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows tailored campaigns, boosting engagement and ROI.
Women are overrepresented among Żabka's consumers (82 affinity index), while men are even more overrepresented (115 affinity index). Gen X shows a high affinity (112 affinity index), while Gen Y (93 affinity index) and Gen Z (97 affinity index) are slightly underrepresented.