Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Poland and how they change over time
See what factors influence McDonald's performance in the Poland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Poland
An analysis of McDonald's' competitors in the Poland
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a leading position in Poland's Cafe & Restaurants industry with a market performance percentile of 96. This indicates a strong competitive advantage. Performance peers include Pizza Hut and Da Grasso.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
McDonald's in Poland sees significant cross-visitation with KFC (15.61%) and Żabka (14.54%), indicating shared customer bases. Burger King, Pizza Hut, and Da Grasso have lower cross-visitation rates.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
McDonald's in Poland experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 4:00 PM (65.50%). Traffic is lowest between 2:00 AM and 5:00 AM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
McDonald's in Poland shows a high affinity with women (77%) and men (119%). Gen X is overrepresented (133%), while Gen Y (88%) and Gen Z (71%) are underrepresented relative to the average consumer.
